Global Digital Marketing Manager

**Intro**:
**Screening Eagle Technologies** is a merger of two companies that were founded and funded by Tectus Group: Dreamlab, a Singapore-based software and robotics company that was founded in 2015; and Proceq, a Swiss-based non-destructive testing (NDT) company that was founded in 1954. We operate world-wide with 300 ambitious Eagles.

We seek an experienced **Global Digital Marketing Manager** who will be responsible for the strategy, execution and optimization of our global digital presence across multiple platforms and regions. Your goal is to drive engagement, generate high-quality leads and maximize ROI through integrated digital marketing initiatives.

This is**a **permanent role** based **in Malaga (Spain)**

**What will you do**:

- **Website & CMS management**:

- Manage and continuously improve global websites (Pimcore CMS) and digital platforms such as the Partner Portal.
- Implement UX enhancements and CRO (Conversion Rate Optimization) strategies to improve user experience and conversion rates.
- ** HubSpot operations**:

- Ensure seamless integration between HubSpot, CRM and other MarTech platforms.
- ** Digital Advertising**:

- Plan, execute and manage paid digital campaigns on Google Ads, Meta (Instagram) and LinkedIn targeting global audiences.
- Optimize ad performance, manage budgets effectively and deliver actionable reports on campaign KPIs and ROI.
- ** S**EO & Content**:

- Lead technical SO efforts and develop keyword strategies to improve organic visibility.
- Oversee content localization using Lokalise to ensure regional relevance and consistency across markets.
- ** Localization Management**:

- Coordinate multilingual content workflows (Lokalise and HubSpot/Pimcore)
- ** Analytics & Reporting**:

- Monitor and analyse digital performance across channels using GA4, HubSpot and other tools.
- Report on key metrics such as traffic, conversion rates, CAC

**What do we expect**:

- **Education**:Minimum Bachelor in Media, Digital Tech, Marketing Communication and relevant fields
- ** Experience**:

- 5+ year in Digital Marketing, with at least 2 years hands-on HubSpot experience (certifications preferred) and CMS.
- ** Languages**:

- Fluent in English and Spanish (written and verbal)
- Others will be a plus: German, Italian, or French.
- ** Travel**: mínimal travel required; depends on business needs and management assignments.
- ** Skills**:

- Expertise in marketing tools:

- Google Ads, Meta Ads, LinkedIn campaigns
- Proficient in SEO tools such as Ahrefs, SEMrush
- Familiarity with GA4, CMS (preferable Pimcore)
- Basic technology knowledge: HTML/CSS
- Global mindset: experience managing multi-region campaigns.
- Strong project management, budgeting, and cross-functional leadership.
- Data-driven mindset with experience in performance analysis.

**Our offer**:
**Join the Eagle team** and live an enriching experience where you will have the opportunity to make a real impact across multiple regions—and every campaign will drive meaningful business growth

**You will also enjoy**:

- Flexible working hours and hybrid work model (3 days home office and 2 days in the office)
- Competitive salaries + bonuses, medical insurance, and ongoing training and development opportunities.
- Medical insurance
- Comfortable kitchen with coffee and healthy snacks
- Participation in activities out of office
- and a working environment in which you will always be supported

**About us**:
We are on a mission to protect the built world with software, sensors and data. We hire talented problem-solvers with bold ambition who share our passion for inspection technology to sustain mission-critical assets and infrastructure for future generations. Our culture is creative, innovative and inclusive. We are a fast-paced, product driven, growth company headquartered in Switzerland with our Singapore and Malaga technology hub and a global mindset looking to lead a digital revolution in inspection. Want to join the #EagleTeam?