Director, Customer Data Intelligence
hace 2 semanas
**About the Role**:
**Grade Level (for internal use)**: 12
Director, Customer Data Intelligence
**The Team**:
The Customer Data Intelligence Director is a pivotal role within S&P Global, reporting directly to the Head of Enterprise Marketing Strategy and Demand Generation. This position serves as the central authority on customer intelligence, focusing on behavior, persona, and engagement. By partnering across the Chief Client Office, divisional, and technology teams, the role is responsible for building a unified view of customer and account engagement across all S&P Global divisions and touchpoints. The emphasis is on behavioral engagement data to provide a comprehensive view of the customer journey.
**Responsibilities and Impact**:
Lead the development of a unified customer intelligence framework, integrating data from various divisions and platforms into a single customer view.
Create actionable insights by analyzing customer behaviors, preferences, and engagement patterns across digital, event, content, and sales channels.
Define and refine Ideal Customer Profiles (ICPs) for enterprise and segment-specific use cases.
Partner with digital experience, campaign, and ABM teams to deliver high-impact personalization strategies informed by intelligence outputs.
Lead the implementation of digital listening posts to track key customer signals across the journey.
Collaborate with data and analytics teams to evolve data models, taxonomies, and analytical capabilities that support segmentation and predictive scoring.
Act as the voice of the customer across strategic marketing initiatives, bringing behavioral insights into content, channel, and journey planning.
Ensure data governance, compliance, and ethical standards are embedded into all intelligence practices.
Serve as a key partner to marketing operations and MarTech teams to align data architecture and reporting tools with business goals.
**What We’re Looking For**:Basic Required Qualifications**:
Bachelor’s degree in Data Science, Marketing, Business, or a related field required; advanced degree (e.g., MS in Analytics) preferred.
10+ years of experience in marketing roles, including customer insights, data strategy, marketing analytics, or customer intelligence roles.
Proven experience leading cross-functional initiatives to synthesize and activate customer data at scale.
Deep expertise in segmentation, behavior modeling, customer journey mapping, and insight storytelling.
Hands-on experience with CDPs, analytics platforms, CRM, and business intelligence tools.
Strong stakeholder engagement skills, with the ability to translate data into strategic recommendations.
Strong understanding of data privacy, governance, and ethical use of customer data.
**Additional Preferred Qualifications**:
Strong collaboration experience with data enablement, architecture, and governance teams to ensure data readiness for customer intelligence initiatives.
Experience partnering with revenue impact modeling teams to align customer engagement insights with predictive revenue outcomes.
Experience in B2B enterprise environments, especially across complex customer ecosystems.
Familiarity with tools such as Adobe Real-Time CDP, Adobe Analytics, Salesforce, and Power BI.
Exposure to account-based marketing, experience design, and omnichannel engagement strategies.
What’s In It For You?
**Our Purpose**:
Progress is not a self-starter. It requires a catalyst to be set in motion. Information, imagination, people, technology-the right combination can unlock possibility and change the world.
Our world is in transition and getting more complex by the day. We push past expected observations and seek out new levels of understanding so that we can help companies, governments and individuals make an impact on tomorrow. At S&P Global we transform data into Essential Intelligence®, pinpointing risks and opening possibilities. We Accelerate Progress.
**Our People**:
We're more than 35,000 strong worldwide—so we're able to understand nuances while having a broad perspective. Our team is driven by curiosity and a shared belief that Essential Intelligence can help build a more prosperous future for us all.
**Our Values**:
Integrity, Discovery, Partnership
At S&P Global, we focus on Powering Global Markets. Throughout our history, the world's leading organizations have relied on us for the Essential Intelligence they need to make confident decisions about the road ahead. We start with a foundation of integrity in all we do, bring a spirit of discovery to our work, and collaborate in close partnership with each other and our customers to achieve shared goals.
**Benefits**:
We take care of you, so you can take care of business. We care about our people. That’s why we provide everything you—and your career—need to thrive at S&P Global.
**Our benefits include**:
**Health & Wellness**: Health care coverage designed for the mind and body.
**Flexible Downtime**: Generous time off helps keep you energized f
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