Regional Public Affairs

**Company Description**

Allergan Aesthetics | An AbbVie Company

**Position Summary**
The Allergan Aesthetics International Communications team manages all internal and external communications outside the United States.

The Europe & Canada Area Communications Lead plays a mission-critical role in advancing regional communications excellence and upskilling the organization. This leader will develop and execute communications strategies across Europe & Canada, partnering with area and affiliate leadership teams to drive meaningful business impact.

**Reporting Structure**
This position reports directly to the Head of International Communications, with a dotted-line report to the Area Vice President. This role is crucial for advancing communication capabilities, building reputational strength, and developing expertise throughout the region.

**Key Responsibilities**

- Strategic Oversight:

- Lead strategic planning and execution of area-wide communications initiatives, ensuring alignment with Allergan Aesthetics’ international vision and business objectives.
- Act as a trusted advisor to regional leadership, providing recommendations that strengthen brand reputation, employee engagement, and commercial outcomes.
- Collaborate cross-functionally with marketing, commercial, and corporate communications teams to ensure unified messaging.

- Executive Communications:

- Provide dedicated communications support to region leadership, including preparing speeches, presentations, and key messages to enhance executive visibility and influence.
- Develop and implement tailored engagement strategies to build strong relationships with stakeholders.

- Localization of International Marketing Commercial Operations (IMCO) Plans:

- Translate global IMCO strategies into actionable, market-specific communications plans, ensuring cultural, regulatory, and business fit across the area.
- Work closely with affiliates to maintain global-to-local alignment and adaptability.

- Consumer Activation & Conversion:

- Develop and execute international communication strategies to engage consumers across traditional and digital platforms, delivering programs and tactics that drive awareness, consideration, and conversion.
- Demonstrate expertise in reaching diverse audiences through both global and local channels, adapting messaging for Europe & Canada area affiliates.
- Collaborate with cross-functional teams to deliver consistent, compliant messaging that aligns with organizational objectives.
- Analyze and report on communication effectiveness, making data-driven recommendations to enhance consumer engagement.

- Affiliate Support and Capability Building:

- Act as a communications resource for affiliates lacking dedicated communications teams, bridging expertise and capacity gaps.
- Deliver training, toolkits, and best practices to empower affiliates.
- Serve as liaison between affiliates and global teams, facilitating consistency and information flow.
- Understand regulatory requirements and compliance in highly regulated industries, ensuring effective communication for both branded and unbranded markets.

- Crisis and Issues Management:

- Coordinate area-wide response and communications during crisis or high-stakes issues in partnership with global and local teams.

- Performance Measurement and Reporting:

- Establish KPIs for communications initiatives and report on campaign effectiveness, utilizing data-driven insights to refine strategies.
- Monitor media coverage and regional communication metrics.

- Content Creation & Digital Mindset:

- Craft internal communications materials and updates to keep employees informed of key developments.
- Develop and localize content for social media, newsletters, websites, and press releases
- Provide expert guidance to affiliate digital leads, ensuring strategic alignment and best-practice implementation across international channels and all relevant markets in Europe and Canada.

**Qualifications**
**Qualifications**

- 10+ years of experience in communications, including experience supporting senior executives and leading localized strategies in a regional or global organization.
- Strong understanding of the biopharmaceutical, aesthetics, or healthcare sector.
- Proven ability to distill complex strategies into actionable plans and to adapt them to diverse markets.
- Exceptional written and verbal communication skills, with the ability to craft compelling narratives tailored to different audiences.
- Strong interpersonal skills and the ability to build trusted relationships across cultures, geographies, and organizational levels.
- Fluency in English is a requirement.
- Experience with content management platforms and design tools, as well as working with external developers and vendors.
- Strong leadership and team management skills.
- Experience with crisis communication and media training.
- Strong communication skills - written and verbal, with exceptional attention to detail.
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