Regional Assistant Brand Manager

**Requisition Id**:1702**Location**:Madrid, ES, 28043About Edrington

Edrington’s vision is to give more by crafting exceptional ultra-premium spirit brands. The Macallan is our central focus, supported by Highland Park and The Glenrothes in the fast-growing single malt category and Naked Malt in the blended malt category. Our portfolio is completed with The Famous Grouse Blended Scotch Whisky, Brugal premium rum from the Dominican Republic and Noble Oak American Whiskey. Edrington also has strategic partnerships for No.3 London Dry Gin and Wyoming Whiskey.
Remuneration and Package
- Salary €36,000-€42,000
- 37 days holiday + 4 Giving More Days
- Attractive pension
- Share reward scheme
- Flexible working
- Global wellbeing programme
- Product Allowance
Position Summary

An exciting opportunity has arisen within European Partners - a vast and diverse region containing 37 markets in which our portfolio of brands is distributed and marketed by 3rd party distributors. Based in Madrid, the Regional Assistant Brand Manager role leads the brand management of Naked Malt and Highland Park across 11 markets in Cluster C looking after ~£1M pounds of A&P. It also manages the marketing plans and day to day relationship with our distributor’s marketing teams. The role acts as a conduit between Edrington and our European Partner distributors, contributing to the management, planning and delivery of local brand strategies and marketing activities, collaborating closely with the Global Brand teams, Regional Commercial Manager, Brand Education teams and our European Partner distributors.
Job Description

Reporting into the Regional Senior Brand Manager for European Partners, key responsibilities for the role include:

- Act as marketing conduit between Naked Malt, Highland Park and our European Partner distributors across 11 markets in Cluster C looking after ~£1M pounds of A&P.
- Manages marketing plans, activities and day to day relationship with our partners in France and Coca-Cola Hellenic markets.
- Communicate and ensure a depth of understanding of key strategic updates from Edrington and the global brand teams; ensuring a consistency of approach across your cluster of markets.
- Partner with our distributors to develop annual growth and activity plans, ensuring those plans remain ‘live’ & are continuously reviewed throughout the year.
- Lead the effective deployment and tracking of marketing investment across key brand/market combinations, delivering high impact initiatives.
- Nurture internal relationships with the global brand teams (based in Glasgow) & foster close external relationships with our European Partner distributors; working with both groups to ensure our growth plans are executed in a consistent, effective and efficient way.
- Drive synergies in ways of working & activations across our European Partner network.
- Manage internal and external events and conferences as required.
- Complete any necessary marketing reporting requirements.
Skills and Experience

To be successful in the role, you will be educated to degree level in a suitable discipline, with working experience across regional and/or local marketing roles. Fluency in English is essential (verbal and written). You have experience of managing both projects and budgets. You should also have experience working with 3rd party distributors. You are a self-starter with an agile approach and can-do attitude.
Employee value proposition

At Edrington, you will experience an incredible culture based on respect and giving more. We are exceptionally passionate about our brands and genuinely care about our people, continually investing in their development and wellbeing. Join Edrington and make a world of difference.