Strategic Pricing
hace 1 día
**1. MISSION**:
The Pricing & HEOR Manager is responsible for contributing to develop and implement strategic pricing and health economics initiatives to maximize product value and ensure P&R and market access. The role leverages health economic models, real-world evidence, and data analysis to support reimbursement decisions, contribute to the analysis of financial exercises, collaborate with cross-functional teams, and engage key stakeholders. The manager ensures compliance with regulations and provides actionable insights that enable optimal pricing and positioning of pharmaceutical products in an evolving healthcare environment.
**2. RESPONSABILITIES**:
- ** Pricing Strategy Development**: Contribute to develop pricing strategies at national level for R&I products in alignment with corporate objectives, market conditions, and regulatory requirements. This involves competitor price analysis, value-based pricing, and forecasting the potential impact of pricing decisions.
- ** Health Economics Analysis**: Lead the conducting of health economic modeling (e.g., cost-effectiveness, budget impact analysis) to demonstrate the value of R&I products to payers, healthcare providers, and regulatory bodies.
- ** Market Access Support**: Collaborating closely with market access teams to develop compelling value propositions, support reimbursement submissions, and obtain optimal formulary positions.
- ** Outcomes Research**: Designing and implementing real-world evidence studies and outcomes research projects to generate economic data supporting product value in clinical practice.
- ** Stakeholder Engagement**: Presenting health economic data and pricing rationales to payers, healthcare providers, and internal stakeholders such as commercial, medical, and regulatory teams.
- ** Policy and Regulatory Monitoring**: Keeping up-to-date with healthcare policies, pricing regulations, competitive Intelligence on pricing, HTA (Health Technology Assessment) requirements, and reimbursement trends to anticipate market shifts and ensure compliance.
- ** Cross-Functional Collaboration**: Working with cross-functional teams (such as medical affairs, regulatory, commercial, and government affairs) to align strategies and support business objectives.
- ** Data Analysis and Reporting**: Collecting and analyzing market data, health outcomes, and pricing information to inform decision-making and provide actionable insights to senior leadership.
- ** Financial exercises**: Contribute to develop the mid/long-term plan and the Pricing strategies for the times/price assumptions of the internal financial exercises (RBU-1/RBU-2/MTP/LTP/Ph.Budget).
- ** Compliance**: Ensure that all activities related to the role and the unit comply with applicable external and internal regulations (policies, procedures, standards, guidelines, and Code of Conduct).
**3. REQUIREMENTS**:
**3.1 Mandatory**:
- Training: Degree / Graduate.
- Spanish: Native/Fluid
- English: C1
- Computing: Office advanced level.
- Experience in the pharmaceutical industry sector.
- ** 3 years experience in a similar position** within the knowledge of spanish healthcare environment, price & reimbursement processes and pharmacoeconomic models and HTA requirements.
**3.2 Desirable**:
- R&I therapy area experience
- Master/Course on HEOR/Pricing
- In-depth knowledge of the healthcare environment and main stakeholders at national and regional level.
- 4-5 years experience in a similar position. Financial experience would be an asset
**4. FUNCTIONAL RELATIONSHIPS**:
**4.1 Internal**:
- Project Management function within AstraZeneca
- Cross functional Project teams
- CAMA, Marketing, Medical Affairs, Finance, Legal
**4.2 External**:
- External professional.
- Healthcare Institutions and professionals.
- Hospitals & Government Affairs KOLs.
**5. COMPETENCES**:
- Analytical Thinking and Problem Solving
- Financial Acumen
- Strategic Planning
- Communication and Presentation Skills
- Stakeholder Management
- Attention to Detail
- Adaptability and Learning Agility
- Project Management
- Effective Communication
- Influence and Persuasion
- Teamwork and Collaboration
- Critical Thinking
- Proactivity and Initiative
- Adaptability
- Ethics and Integrity
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