Programmatic Advertising Analyst
hace 2 semanas
**Smadex** is a leading advertising technology company founded in Barcelona in 2011 and sold to American-based and stock-listed Entravision in 2018 (NYSE:EVC). We are currently considered one of the top mobile ad-tech companies in the world, competing with American-based Liftoff and Korean-based Moloco, both in the pre-IPO stage and averaging about $500M in yearly revenues.
We are looking for an** Analyst with strong data-driven mindset** and experience to join our **Ad Operations team**, to set up the campaigns buying strategies on Smadex DSP and make sure they reach our client’s goals through daily monitoring and optimization.
**This is a full-time position based in Barcelona**
**Your tasks and responsibilities**:
- Leverage the programmatic ecosystem and attribution knowledge to** build, operate, analyze and optimize** campaigns following the best strategies to achieve our clients’ goals.
- Manage and grow your own client portfolio, within a variety of verticals, KPI’s (CPM’s, IPM’s, CPI’s, CPA’s, ROAS, etc) and budgets. Highly **performance **focused.
- Analyze large, complex data sets containing the behavior of millions of mobile users worldwide to provide the right strategic and operational decisions.
- Obtain insights from our campaign portfolio, to make decisions that will directly impact on our company revenue.
- A/B test different variable changes using Smadex DSP and share the results among the team to keep improving performance.
- Help develop and improve our product tools and processes to ensure data influences decisions at all levels of the company. Effective communication is required.
**What are we looking for**:
- ** 1+ year** of experience in a similar role.
- Knowledge of **digital programmatic buying (**performance focused) is a BIG plus.
- Bachelor or Master's Degree in Engineering preferable, if not in Business or Economics
- Data and performance driven mindset and proven working experience in large data sets, understanding of analytic methodologies for data evaluation.
- Strong analytical skills with the ability to analyze key metrics to optimize campaigns and meet client’s KPIs.
- Ability to adapt and adjust to regular changes in priorities due to the nature of our fast driven environment.
- Feedback hungry, critical thinking, high resolution, working autonomy and working ethic are a MUST.
- ** Excellent command of Microsoft Excel**:
- Excellent communication skills in** English **both written and spoken are mandatory.
- Proven ability to solve data-related problems using creative thinking.
- Experience working with different teams.
- SQL/Python/R experience is a plus
- Desire to build the biggest company in the world.
**What is in it for you**:
- Integrate a highly motivated and young team.
- Great compensation package.
- Top location at the heart of Barcelona in a penthouse office with a rooftop terrace, barbeque, and a fully stocked fridge.
- Work from home: 2 days/week
- Learning and training opportunities.
- Meal vouchers - Tickets Restaurant monthly allowance.
- Monthly gym allowance to use in up to 30 DIR gyms around the city.
- Monthly TGIF events.
- Regular team-building events.
- Fun and friendly work environment with talented marketers and engineers from over 21 countries
- Exposure to leading global app publishers (Zynga, King, Rovio, EA, etc.) and media partners in the digital advertising industry.
- And more
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