Local Marketing Manager Spain

**Local Marketing Manager, Spain & Italy**

• Do you have a passion for wine, e-commerce, and Marketing? If yes, then this might be the perfect position for you_
• We’re harnessing the power of our community, data analytics, and technology to help people find and select the right wine at the best prices. We are passionate about delivering an experience worth coming back for, giving people the confidence to discover and buy the right wine everytime in the world's largest wine marketplace._

**Drive profit and take care of the customer base by activating our users and buyers base.**

In this role, you will be responsible for the following

• Understanding your customers inside-out and planning all initiatives based on that knowledge
• Responsibility for revenue and profit from marketing activities
• Building your local merchandising trading plan by selecting the right wines in collaboration with the wine buying team/supply team based on their region sales range/plan.
• Planning and executing daily marketing activations (CRM, Push) and campaigns for our customer base on the Vivino app and web platform (from crafting the campaign, planning to launch, including technical build alongwith creation of tactical landing page for lifecycle activation)
• Campaign and project management: managing the campaign and project critical path, communicating with relevant stakeholders, and ensuring all is executed on agreed deadlines.
• Content and copywriting management: writing and building the local content library, proofreading and localizing global content (being fluent in Spanish or Italian and English is a must)
• Maintain our Active Repeat Base and ensure Retention.

**Problem-Solving attitude with a creative mind having a positive outlook powered by curiosity.**

We believe you will thrive in this role if you embody an optimistic perspective and positively welcome new challenges. Since we’re transitioning from a start-up to a scale-up company, you can expect to work at a fast pace - hence a structured mindset and excellent multitasking skills will be an advantage. We hope you are well organized, good at establishing clear priorities, and readily persevere when facing obstacles. Because creativity is vital to this role, we imagine you have a genuine passion for marketing and highly value quirky and unusual ideas. We hope you revel in the creative process

You work well in a team and care deeply for your fellow team members, and therefore, place great emphasis on being considerate towards other people. Just as significantly, you are concerned with ethical matters and believe you behave and honor commitments ethically.

We know that we are putting a lot on the wish list for our new employees, so don't worry if you do not tick off all the boxes. Part of the Vivino value set is also to trust in intelligent people to develop and learn fast. However, we do hope that you have most of what we describe below, as we need someone who can build a repeatable and scalable marketing engine to deliver significant growth through a varied marketing mix:

• Experience with Trade Marketing
• Profound E-commerce / Digital Business understanding
• Experience using CRM platforms (ideally Braze)
• High level of Excel competency
• Experience of Looker - preferable
• Bright, analytical mind
• Flair for Copywriting
• Strong local market knowledge
• Spanish or Italian Speaker required.

**Who are we?**

TRUSTED BY MILLIONS TO DISCOVER AND BUY THE RIGHT WINE EVERY TIME

Vivino is the world's largest online wine marketplace and most downloaded wine app, powered by a community of millions. Vivino's unique wine shopping experience leverages community data to suggest personalized wine recommendations for each individual user. In addition to making wine discovery fun and effortless, Vivino is the best place for wine drinkers to buy wine. The Vivino app is available for download on Android and Apple devices.

We are a fast-paced, growing team with offices in San Francisco, California, and Copenhagen, Denmark. We also have teams worldwide in the UK, Netherlands, Italy, Spain, Germany, France, Ireland, Australia, Shanghai, and Hong Kong.

Our team is passionate about our core purpose - to empower people everywhere to enjoy wine to the fullest. We do that every day by building technology and leveraging data that puts the power back in the hands of the consumer. We do not see wine as a commodity but as an offering of a cultural experience that was once out of reach for many but is now open to everyone.

Our five core values are

• Always Strive for Better
• Work Together
• Earn and Offer Trust
• Be Approachable
• Lead with Data

**Commitment to diversity and inclusion**

Vivino is an equal opportunity employer and prohibits unlawful discrimination based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin or ancestry, age, disability, marital status, and veteran status any other characteristic protected by