Senior Adtech Customer Data Solution Architect

hace 1 semana


Madrid, España Kimberly-Clark A tiempo completo

You’re not the person who will settle for just any role. Neither are we. Because we’re out to create Better Care for a Better World, and that takes a certain kind of person and teams who care about making a difference. Here, you’ll bring your professional expertise, talent, and drive to building and managing our portfolio of iconic, ground-breaking brands. In this role, you’ll help us deliver better care for billions of people around the world. It starts with YOU.

**In this role, you will**:

- Provide strategic leadership and oversight over AdTech and CDP platforms.
- Lead the technical design, architecture and scalability of AdTech solutions.
- Stay updated on industry trends, emerging technologies, and best practices in AdTech, to drive system improvements.
- Oversee the assessment and integration of next-gen CDPs for data unification, segmentation, and analytics, ensuring they support personalization and campaign execution.
- Implement universal identifiers like UID 2.0, PAIR and ramp id to improve data interoperability and identity resolution.
- Ensure seamless integration of AdTech platforms with the MarTech ecosystem (like CMS, CRM, CleanRooms, Digital Products) for efficient audience segmentation, retargeting, and ROI measurement
- Collaborate with marketing teams to optimize paid media activation, leveraging CRM and CDP data for targeted campaigns.
- Develop strategies to collect, manage, and leverage customer data across all digital touchpoints effectively while ensuring compliance with data privacy regulations.
- In collaboration with legal, privacy and compliance, ensure that all architectural designs comply with CPRA/CCPA, GDPR, and other data privacy regulations.

**About Us**

Huggies®. Kleenex®. Cottonelle®. Scott®. Kotex®. Poise®. Depend®. Kimberly-Clark Professional®. You already know our legendary brands—and so does the rest of the world. In fact, millions of people use Kimberly-Clark products every day. We know these amazing Kimberly-Clark products wouldn’t exist without talented professionals, like you.

At Kimberly-Clark, you’ll be part of the best team committed to driving innovation, growth and impact. We’re founded on more than 150 years of market leadership, and we’re always looking for new and better ways to perform - so there’s your open door of opportunity. It’s all here for you at Kimberly-Clark.

**About You**

You perform at the highest level possible, and you appreciate a performance culture fueled by authentic caring. You want to be part of a company actively dedicated to sustainability, inclusion, wellbeing, and career development.
You love what you do, especially when the work you do makes a difference. At Kimberly-Clark, we’re constantly exploring new ideas on how, when, and where we can best achieve results. When you join our team, you’ll experience Flex

That Works: flexible work arrangements that empower you to have purposeful time in the office and partner with your leader to make flexibility work for both you and the business.

In one of our professional roles, you’ll focus on winning with consumers and the market, while putting safety, mutual respect, and human dignity at the center. To succeed in this role, you will need the following qualifications:
**Who you are?**
- Bachelor's degree in management information systems/technology, Computer Science, Engineering, or related discipline. MBA or equivalent is preferred.
- 10+ years of experience in IT solutions architecture.
- Proven expertise in AdTech architecture, design and implementation of large-scale ad delivery system and their integration with CRM and CDP (Google Ads, Facebook Ads Manager, The Trade Desk).
- Proven experience evaluating, implementing, and integrating enterprise-level CDP and AdTech solutions.
- Experience with NoSQL data platform technologies, and ETL and data ingestion protocols.
- Experience with CDP platforms (e.g., Adobe Experience Platform, Epsilon, Salesforce CDP).
- Familiarity with CRM, CIAM platforms is a plus.
- Deep understanding of customer data lifecycle, including identity resolution, consent management, and segmentation.
- In-depth knowledge of customer data platforms, identity graphs, and universal identifiers.
- Strong understanding of cookie technology and its implications for digital marketing.
- Familiarity with data enrichment techniques and tools.
- Familiarity with cloud-based services (e.g., MS, AWS, Google Cloud).
- Familiarity with Agile/Scrum methodologies for project management and software development.

**Total Benefits**

Here are just a few of the benefits you’d enjoy working in this role for Kimberly-Clark.

Great support for good health with medical, dental, and vision coverage options with no waiting periods or pre-existing condition restrictions. Access to an on-site fitness center, occupational health nurse, and allowances for high-quality safety equipment.

Flexible Savings and spending accounts to maximize health care options and stretch dollars when car



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