Ads Performance Manager
hace 2 días
DESCRIPTION
Are you passionate about Marketing and Digital Advertising, and wish to work within a diverse and international team who are challenging the status quo of the E-commerce world? Come join us and become part of a diverse team dedicated to creating solutions and optimizing ads that support our Advertisers achieve their business goals.
Amazon operates in a global e-commerce environment without boundaries, and influences a diverse set of businesses worldwide. Ads Success Team (AST) assists in onboarding advertisers on Sponsored Ads (SA) as well as on our Demand-Side Platform ad products (DSP), and engages in account management for advertisers on search and managed display. Our mission is to make advertisers successful on Amazon. We do this by inspiring, educating, and supporting our advertising customers on how best to use our ad product offering to meet their business objectives.
As an Account Performance Manager, you will be responsible for portfolio management of accounts assigned to you. To be successful in this role, you will be expected to use analytical skills, formulate strategies, apply/build Standard Operating Procedures (SOPs), communicate with influence, and drive decisions that are data-driven.
Key job responsibilities
- Taking complete ownership for a portfolio of accounts - Standard and High Value advertisers
- Reviewing every account in the portfolio in complete detail to understand the current level of performance
- Engaging with advertisers/in-country Account Manager to understand their advertising goals and expectations from the program
- Leading kick-off calls with advertisers and driving discussion using a pre-set agenda, as and when necessary
- Executing end-to-end ad optimization, liaising with key internal and external stakeholders
- Analysing account performance against key metrics to identify, recommend, and implement optimization solutions to increase efficiency and meet clients’ KPIs
- Monitoring and communicating campaign progress through regular, in-depth activity reports and insights, using this knowledge as a basis for future campaigns
- Working with Account Management, Sales & Marketing and Product teams to identify and solve issues blocking advertiser performance
- Preparing documents around best practices, SOPs and framework for innovations
- Identifying opportunities to improve Amazon Advertising’s product based on customer feedback, data analysis, and feature gaps with competitive products
About the team
Advertiser Success Team (AST) works with Amazon’s advertisers Worldwide to help meet their advertising goals, by providing strategic campaign management and education services throughout the advertiser's journey with Amazon.
BASIC QUALIFICATIONS
- Bachelor's degree
- Work experience in a similar role
- Fluency in English and Spanish (in respect to writing, reading, and speaking)
- Experience in a data and results-oriented environment with external customer interaction
- Working knowledge of Microsoft Office Applications (Access, Excel, Power Point and Word)
PREFERRED QUALIFICATIONS
- MBA in Digital Advertising or other related Master's degree
- Experience in the online advertising, sales, marketing, and/or e-commerce space
- Proven success in business development, advertising or account management roles
- Data-driven approach & analytical knowledge (Advanced Excel, basic SQL knowledge is a plus)
- Google Ad Words / Bing Ads certification
- Experience contacting and providing solutions for companies’ needs in a target-based environment
- Ability to understand new trends and work backwards from customer needs
- Ability to prioritize and manage multiple responsibilities
Job details
- ESP, B, Barcelona
- Sales, Advertising, & Account Management
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