Retail & Wholesale Marketing Manager

At **HOFF**, we have embarked on an extraordinary journey over the past eight years, experiencing rapid growth in the world of sneakers. We have redefined sneakers with a perfect balance of sleek design and limitless versatility. Our refined creativity, attention to detail, and distinctive mastery of color allow us to create sneakers that seamlessly adapt to every transition in life. More than just an accessory, they are a style statement that turns every step into a purposeful moment. If you share our passion for creativity, design, and innovation, this is the place for you. **Ready to walk with us?** The Retail & Wholesale Marketing Manager will lead and execute the marketing strategy across retail and wholesale channels to strengthen Hoff’s brand presence, drive traffic, and maximize sell-through. This role ensures brand consistency across owned stores, partners, and points of sale, activating both seasonal campaigns and local initiatives that elevate the customer experience and brand perception. **What will you do when you’re here?***: - **Define and manage the global retail & wholesale marketing calendar** aligned with product launches and brand campaigns. - Work closely with the commercial team to **align marketing initiatives with sales objectives, priorities, and market needs**. - **Negotiate, coordinate, and close activations** with global wholesale partners, ensuring brand consistency and ROI. - **Develop marketing toolkits and guidelines** to support partners and key accounts globally. - **Plan and execute** **store marketing activations** across Hoff’s owned retail network. - **Collaborate cross-functionally with brand, retail operations, and VM teams** to ensure cohesive execution. - **Measure and analyze performance** to optimize future activations and investments. **Does this sound interesting? Here’s the profile we’re looking for**: ️‍️**: **Education**: Bachelor’s degree in Marketing, Communications, Business or related field. **Location**: Madrid / Hybrid with availability for travel **Experience**: 3+ years of experience in Retail Marketing or Trade - preferably in fashion, lifestyle, or creative industries. **We are international A proficency level of Spanish & English is required. Additional languages are a plus.** ‍‍Experience managing in-store activations, launch campaigns, and collaborating with commercial and visual merchandising teams. Proficient in marketing and project management tools (Excel, PowerPoint, Monday, Asana, or similar). Knowledge of CRM, retail analytics, and campaign measurement tools. Ability to interpret sell-through data and in-store traffic. **Why would you want to be part of HOFF?**: - The HOFF Team is the face of the brand, so they receive free products each season and generous discounts. - Got birthday plans? Take the afternoon off to treat yourself and have fun. - **Work hard. Play hard.** We offer a flexible schedule so you can focus on your goals and clear your mind. Plus, we kick you out of the office on Fridays at 2:00 PM. - We are an international brand with a vision for success. We have that **"startup vibe"** where anything is possible. **Our Culture**: **Sky Is Not The Limit** We don’t settle for the ordinary—we dream big and push boundaries. **Why Not?** is our motto, driving us to reach our full potential with every growth opportunity. _The best is yet to come..._ **Make Things Happen** Our proactive attitude and entrepreneurial mindset push us to take action and contribute _from day one._ We own our responsibilities, take initiative, and make things happen. **HOFF Ambassador** We share a deep sense of pride and belonging—being part of HOFF and helping build it. We celebrate every success, driven by passion and commitment to the project. **Stronger Together** Together, we are stronger. We prioritize the greater good, share knowledge, and support one another to move forward as a team. We are part of a whole, united by a common goal—we are a community. We celebrate diversity and are committed to building teams that represent people with different backgrounds, perspectives, and skills. Employees are selected based on their qualifications, merit, and company needs. If you liked what you just read about us, we’d love to meet you