Gen Ai Engineering Internship

**About the Role**

**SOPHI**is our next gen, once stop concierge we are building to help our online visitors with everything they need

We are looking for a proactive and detail-oriented **SOPHI Program Specialist** to join HP’s Digital Go-To-Market team in Barcelona. This role is central to advancing **SOPHI** — HP’s proprietary GenAI-powered assistant designed to transform the way customers search, discover, and resolve their needs across our online stores and support channels.

You will play a key role in **testing, optimizing, and scaling** SOPHI’s capabilities by ensuring response quality, driving relevancy, and delivering actionable insights from user interactions. You will also help guide the continuous evolution of SOPHI by collaborating cross-functionally and championing AI best practices in this emerging program.

**Key Responsibilities**

**Testing & Automation**
- Develop and maintain automated and manual testing protocols for SOPHI's response engine
- Identify, log, and track failure cases and edge scenarios in conversational flow
- Drive regression testing with each new integration or model update

**Analytics & Insights**
- Analyze large datasets from SOPHI interactions to identify pain points, opportunities, and trends
- Collaborate with analytics and product teams to derive insights that inform roadmap decisions
- Monitor performance KPIs (CTR, CVR, satisfaction scores) and recommend optimization actions

**Country & Merchandising Team Engagement**
- Partner with country sales and merchandising teams to improve regional SOPHI experiences
- Localize knowledge base inputs and use case coverage to reflect country-specific customer behavior
- Serve as a bridge between business teams and technical teams to align on relevance improvements

**AI & Knowledge Base Optimization**
- Collaborate with DevOps and AI teams to enhance SOPHI’s knowledge graph and training data
- Support integration of new data sources (FAQs, order systems, chat transcripts, promo calendars, etc.)
- Ensure SOPHI is continuously learning and evolving based on new content and customer signals

**Program Support & Stakeholder Management**
- Assist with execution of SOPHI roadmap activities (e.g., webchat launch, support use cases, global rollout)
- Coordinate with internal stakeholders (e.g., analytics, DevOps, content, localization) for seamless delivery
- Act as a key voice in evangelizing SOPHI’s vision across teams and geographies

**Required Qualifications**
- Currently enrolled on a bachelor’s or master's degree in Computer Science, Data Analytics, Business, or related field
- Knowledge in AI product testing, digital analytics, or program management roles
- Solid understanding of **Large Language Models** (LLMs), their capabilities, and limitations
- Proven ability to work with **large datasets** using tools like SQL, Python, or equivalent
- Strong **stakeholder management** skills with experience working across global teams
- Familiarity with web analytics, A/B testing, and customer journey optimization
- ** Entrepreneurial mindset** — thrives in ambiguity, self-starter, eager to shape a new program
- ** Growth-oriented** — always seeking learning opportunities and areas to improve the product
- ** Data-driven** — passionate about deriving impact from insights
- ** Collaborative** — able to communicate and partner effectively across technical and non-technical teams
- ** Customer-obsessed** — motivated by improving end-user experience and relevance

**Why Join Us?**

You'll be part of an ambitious and fast-moving team shaping the future of customer experience at HP through GenAI. This is a rare opportunity to get in early on a transformative program and help define what excellence looks like in AI-assisted eCommerce and support.

**Explore our benefits**
- Curricular or extracurricular Internship agreement between university, company, student
- Flexible schedule for part time (4h/day) or full time (8h/day) for a 3 to12 months agreement
- A Young employee Network (YEN) which host fun events on a regular basis; such as “beer bust” Fridays at different venues including the beach in the summertime.
- We have an onsite Doctor and medical team for our employees, including services such as: nutrition, physiotherapy and general health
- Free daily printing Happy hour - from photographs, to large posters. And Hands-on workshops to print with the latest technology - from wall covers to 3D printed models

Legal entity: sales and services