Marketing Operations Analyst

hace 2 días

Barcelona, España Smadex SLU A tiempo completo

**Smadex** is a leading advertising technology company founded in Barcelona in 2011 and sold to American-based and stock-listed Entravision in 2018 (NYSE:EVC). We are a fully transparent platform built with top technology, countless programmatic management features and powerful machine learning algorithms to help advertisers grow their business at scale. Join one of the top mobile ad-tech companies in the world as we continue to expand our team.

**This position is based in Barcelona**

**Your mission**:
We are seeking a **Marketing Operations Analyst **to join our Sales Operations team in Barcelona. In this role, you’ll play a pivotal part in streamlining marketing operations, enhancing data-driven decision-making, and maximizing marketing ROI. Your insights and strategic analysis will support our Sales and Marketing teams, helping to drive efficiency and optimize marketing performance.

**Key Responsibilities**:

- Marketing Leads Tracking and Management: Accurately track leads generated from various marketing efforts, including events, conferences, webinars, Smadex’s website, and downloadable content.
- Opportunity Tracking & Pipeline Management: Monitor the progression of leads through the sales funnel and provide insights into conversion rates.
- Revenue Attribution: Analyze marketing efforts to determine their contribution to revenue generation and calculate ROI for each action.
- Process Optimization: Identify opportunities to improve marketing workflows and streamline operations, leading to increased efficiency and cost-effectiveness.
- Budget Allocation & Management: Assist in developing and managing the marketing budget, ensuring that resources are allocated effectively to support strategic objectives based on marketing action analysis and ROI insights.
- Cross-functional collaboration: Work closely with the sales team to understand their needs and provide them with the necessary tools and information to close deals.
- Data Integrity: Conduct regular audits and validation processes to identify and rectify data discrepancies and ensure marketing data's accuracy, consistency, and completeness across all platforms.

**Skills and requirements**:

- Experience manipulating large **datasets with Microsoft Excel **(can perform complex functions)
- Experience working with Salesforce data, Dashboards and reports, would be a big plus
- Good **analytical**, problem-solving, and critical thinking skills
- Advanced Microsoft Excel skills are **a must**:

- Desire to contribute and improve the design of new and existing processes
- Self-motivated with a high desire for action and accountability
- Ability to work independently and as a member of a cross-functional team
- Willingness to learn, be mentored, and improve

**Nice to have :)**
- Student/Graduate of Bachelor or Master’s degree in Business Administration or Data Science

**What's in for you**:

- ** Integrating into a highly motivated and young team**:

- ** Top location at the heart of Barcelona** in a penthouse office with **rooftop terrace**, Barbeque and fully stocked fridge
- ** Good work-life balance: work from home, flexible hours**:

- Linkedin Learning and training opportunities
- ** Monthly gym allowance to use up to the 30 DIR gyms** around the city
- Monthly TGIF events
- Regular team-building events
- Fun and friendly work environment with talented marketers and engineers from over 28 countries
- Exposure to leading global app publishers (Zynga, King, Rovio, EA, etc.) and media partners in the digital advertising industry
- And more

DpqEfLD3mU

  • Senior Fp&a Analyst Marketing

    hace 2 días

    Barcelona, España Kaplan Languages Group A tiempo completo

    **Company Description** Kaplan Language Group (KLG) is a reliable and respected leader in the language travel industry, that provides high-quality, language-travel programs across the world. The group consists of some of the biggest names in educational language tourism: Alpadia Language Schools, ESL Languages, and Kaplan International Languages. With more...

  • Data Marketing Analyst

    hace 4 días

    Barcelona, España eDreams ODIGEO A tiempo completo

    Join to apply for the Senior Trading Analyst role at eDreams ODIGEO 3 days ago Be among the first 25 applicants Join to apply for the Senior Trading Analyst role at eDreams ODIGEO We’re looking for a Senior Trading Analyst to join our Performance Marketing team in Barcelona at eDreams ODIGEO. As one of the world’s leading travel subscription platforms...

  • Marketing Operations Director

    hace 1 semana

    Barcelona, España ADP A tiempo completo

    **Marketing Operations Director** **Job Purpose**: The Director of Marketing Operations plays a critical role in aligning marketing strategies with business objectives, bridging the gap between marketing and other departments, and driving data-driven decision making. This leadership position is responsible for overseeing marketing strategies, processes, and...

  • Marketing Performance Analyst

    hace 4 días

    Barcelona, España Schneider Electric A tiempo completo

    A leading energy technology company is seeking a Marketing Performance Analyst to optimize campaign effectiveness and provide actionable insights. This role involves analyzing performance metrics, working with cross-functional teams, and contributing to marketing strategies across the Nordic Baltic region. Candidates should have relevant experience in...

  • Training Business Analyst

    hace 4 días

    Barcelona, España AXA Group Operations A tiempo completo

    Join to apply for the Business Analyst role at AXA Group Operations . As a Transformation Business Analyst, your main objective is to identify business needs, analyze processes, and support the design and implementation of digital, data & AI transformation initiatives. You act as a bridge between business stakeholders and technical teams to ensure solutions...

  • Marketing Operations Manager

    hace 1 semana

    Barcelona, España Pay Retailers A tiempo completo

    At **PayReta**ilers, we are committed to providing cutting-edge solutions that empower businesses to succeed in Latin America. Our collaborative and inclusive work environment encourages creativity and growth, where every employee's contribution is valued. Get ready to embark on an exciting journey with us, as we strive to make a meaningful impact on the...

  • Sales Operations Analyst

    hace 7 días

    Barcelona, España TravelPerk A tiempo completo

    We are TravelPerk: a scaling unicorn valued at $1.3billion that has raised over $400m since our creation in 2015. Backed by world-class investors with portfolios including AirBnb, Stripe, Slack, Trello, Gusto, Twitter, Farfetch and Deliveroo, our team is made up of A-players from across the travel and technology industries. Over the past few years, we've...

  • Business Analyst

    hace 1 semana

    Barcelona, España AXA Group Operations A tiempo completo

    Join to apply for the Business Analyst role at AXA Group Operations .Job purposeAs a Transformation Business Analyst, your main objective is to identify business needs, analyze processes, and support the design and implementation of digital, data & AI transformation initiatives. You act as a bridge between business stakeholders and technical teams to ensure...

  • Marketing Analyst

    hace 1 semana

    Barcelona, España Blu Selection A tiempo completo

    Our client is looking for a Marketing Analyst to join the Channel Marketing team covering Central Europe, the Middle East & Africa, and the UK. This role is essential to driving measurement, insights, and optimization across regional marketing programs. By leveraging data, you will help enhance marketing effectiveness, support business growth, and improve...

  • Sales Operations Analyst

    hace 7 días

    Barcelona, España Qlik A tiempo completo

    What makes us Qlik We are motivated to help people make discoveries in data, share insights, make decisions, and act with confidence. Making a difference, both in small and large ways is our passion. At the heart of Qlik is our Swedish soul, which guides everything from our culture and product design approach to our corporate social responsibility program....