Paid Social Specialist
hace 2 días
About Gartner Digital Markets:Gartner Digital Markets is a business unit within Gartner. Our mission is to empower organizations to accelerate growth by helping them embrace the right technology and services.Gartner Digital Markets is the world’s largest platform for finding software and services. With more than 100 million annual visitors across four buyer destinations—Capterra, GetApp, Software Advice, and UpCity—and 70 localized sites, Gartner Digital Markets helps software and service providers build their brand, capture demand, and understand their market. As the only destination for software and services driven by independent, objective research and verified customer reviews, we help connect providers with in-market buyers to fuel growth across the full funnel.For candidates interested in taking their next career step, Gartner Digital Markets offers the best of two worlds—the stability and resources of a large, established organization combined with the fast pace and excitement of working for a dynamic growth business. Our team is on the front lines of innovation in an industry that is always transforming, providing an incredible opportunity for you to grow and learn throughout your career.What we’re looking for:We are looking for a world-class Paid Social marketer to join our growing, high performing Paid team. This is a great opportunity to learn the ins and outs of Paid Social, and expand your skill set and take on new challenges across the digital landscape, including day-to-day management of paid social campaigns (in platform) and key projects for the Gartner Digital Markets web properties (Software Advice, Capterra and GetApp). This role will report to the Head of Paid Social.Why you’ll want to come to work:Day to day performance: First and foremost, this role will be focused on driving revenue with a great RoAS across paid social channels (Facebook, Instagram, LinkedIn), including optimizations around bidding, creative, audiences and engagement.Build & optimize paid social campaigns: Within your first few weeks you’ll be responsible for managing several high budgets key accounts using Meta (Facebook/Instagram) and LinkedIn ad platforms.Paid Social Subject Matter: You will be leveraged as the paid social subject matter and you will be one of the main experts about all things Paid Social.Data driven decision making: Leverage in-house reporting systems and analytical tools to become a master of data driven analysis and optimizations and improve campaign performance.Global collaboration: You will collaborate globally with our teams in the US and in Europe to report the performance, results, and trends of the Paid Social campaigns on a regular basis.What you’ll bring to the team:3-5 years of hands-on/tactical experience managing Paid Social campaigns: Facebook/Instagram and LinkedIn a must, other social ad platforms (Reddit, Quora) a plus.100% focus on conversions/lead-gen KPI and neither brand awareness KPI (Focus on traffic, reach & frequency), nor influencer promotion or any organic social activities.Experience managing a minimum of $50K monthly USD budget.A knack for reporting and Excel. You can analyze large data sets and know all the important Excel functions like sorting, filtering, VLOOKUP, concatenations, and pivot tables.Inherent problem-solving skills. You possess the experience, intellect, and know-how to analyze, plan, execute and deliver top-notch results.A driven and self-starting personality. You should have a thirst to constantly learn more about digital marketing through reading, continued training and learning from other team members as you grow in this role and with our business.A bachelor’s degree and/or relevant marketing certifications. Exceptions can be made with strong real-world experience.What you´ll find:Limitless growth and learning opportunities.A collaborative and positive culture - join a diverse team of professionals that are as smart and driven as you.A chance to make an impact - your work will contribute directly to our strategy.Frequent social activities such as movie night, laser tag, bowling, escape room, summer beach party, hiking & bbq, and moreA hybrid work environment—enjoy the flexibility of working from home and the energy of collaborating with peers in our dynamic offices.New offices close to Glòries and the beach in the fantastic, “innovation and tech” 22@ district of sunny Barcelona.What you´ll receive:Competitive compensation.23 days annual holiday and an additional day off for your birthday.Private Medical and Dental Care.Life and Disability Insurance.Public Transport Subsidy.Ticket Restaurant Card.Childcare Vouchers (Ticket Guarderia).IncentiFit - annual reimbursement for health-and-wellness-related activities.Pension Scheme.Tuition Reimbursement.Employee Stock Purchase Plan.Employee Assistance Program.Gartner Gives Charity Match.Relocation Assistance - a specialist to help you with all the appointments and paperwork.What are we:Action Oriented - You have what it takes to deliver measurable results, fast.Intellectually Curious - You love learning and are excited by the potential teaching opportunities within your role.Collaborative - You believe in the one team, shared mission philosophy.PLEASE NOTE:- Applications must be submitted in English.- A valid EU visa/passport is required for this position.#digitalmarkets#LI-LF8#LI-Hybrid
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