Marketing Automation Specialist

hace 3 días


España Grifols A tiempo completo

Would you like to join an international team working to improve the future of healthcare? Do you want to enhance the lives of millions of people? Grifols is a global healthcare company that since 1909 has been working to improve the health and well-being of people around the world. We are leaders in plasma-derived medicines and transfusion medicine and develop, produce and market innovative medicines, solutions and services in more than 110 countries and regions.We believe that diversity adds value to our business, our teams and our culture. We are committed to equal employment opportunities that foster an inclusive environment.Help us lead one of the world’s largest pharmaceutical companies. We are a world leader in plasma-derived medicines with a presence in more than 100 countries, and a growing global team of over 20,000 people. That’s why we need a Marketing Automation Specialist like you.MissionThe Marketing Automation Specialist plays a key role in the Plasma Procurement Marketing Team, engaging in tasks such as crafting email campaigns and unique sends by leveraging Salesforce Marketing Cloud and other platforms to enhance the Donor journey/experience. An ideal candidate will bring extensive experience with developing, overseeing, and improving the Salesforce Marketing Cloud platform, particularly in executing various journeys, monitoring their success, and advising on possible advancements. The Marketing Cloud Specialist will align his work with strategic business objectives, cooperating with Business and IT, while developing and instituting delivery mechanisms to meet marketing objectives.What your responsibilities will beHands-on development of journeys on Marketing Cloud (Emails, SMS, WhatsApp, Push Notifications)Audience creationCollaborate in the set up and maintenance of a comprehensive Salesforce Marketing Cloud infrastructureInvolvement in the technical processes within the Salesforce Marketing Cloud ecosystemOverseeing vendors to ensure capability delivery and campaign execution using agile methods in SFMCOffering insights into evolving market technologies and trends within the marketing technology domainDocumenting processes meticulously and tracking advancementsWorking collaboratively to construct metrics reports utilizing Salesforce dataRefining email marketing strategies through consistent A/B testing, segmentation, and customization to bolster engagement and conversionsContributing to a robust and scalable marketing automation framework that integrates seamlessly with disparate systems and platformsWho you areTo perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skills, education, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.A Bachelor's Information Technology, or comparable practical experienceA minimum of five years’ direct involvement with IT/marketing resourcesEstablished history with Salesforce Marketing Cloud functionsKnowledge of digital omnichannel approaches supporting marketing and sales entitiesProficiency with SQL and AMPscript languagesFamiliarity with analytical tools used for gauging and reporting on marketing campaign performanceExperience with agile practicesHistory of collaboration with dispersed team membersBackground in navigating a complex, multi-discipline, collaborative matrix organizationProficient English communication skills, both verbal and writtenPrevious exposure to industries such as pharmaceuticals or biotechnologyCertification in SalesforceStrong capabilities in business analysis, problem resolution, and follow-upExpertise in handling numerous projects simultaneously and meeting strict deadlinesExperience in working with international teamsWhat we offerIt’s a brilliant opportunity for someone with the right talents.Grifols understands you want a challenging and rewarding career in a critical function Marketing Automation Specialist help you grow professionally.Information about Grifols is available at www.grifols.com. If you’re interested in joining our company and you have what it takes, then don’t hesitate to apply.We look forward to receiving your application.Grifols is an equal opportunity employer.Flexible schedule: Monday-Thursday 7-10 to 16-19h and Friday 8-15h.Benefits packageContract of Employment: Permanent positionFlexibility for U Program: 2 days remote workingLocation: Sant Cugat del Vallès.#LI-Hybrid#LI-ER1Location: SPAIN : España : Sant Cugat del Valles: SC2
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