Content Marketing Specialist Europe Marketing · Barcelona · Híbrido

hace 1 semana


España Instaleap A tiempo completo

What would you do?Craft engaging content across multiple formats and channels to fuel our marketing and inbound strategies.Work hand-in-hand with our designer to craft detailed creative briefs that result in visually captivating and impactful assets.Grow and manage our LinkedIn presence, driving engagement through targeted, high-impact content.Interview clients and gather insights from sales, product, and customer experiences to craft persuasive messaging that speaks to our ICPs.Create nurturing email content tailored to lead segments, enhancing customer journeys through automated workflows.Develop downloadable resources that provide value at every stage of the marketing funnel.Support online and in-person events with strategic, audience-specific content.Test and refine content through A/B testing, optimizing messaging, channels, and personas for maximum impact.Analyze content performance, offering data-driven insights and recommendations to continuously improve our strategies.Collaborate across departments, including Sales and Customer Success, to create assets that align with broader business objectives.Your experience has been shaped by3+ years of marketing experience, with a focus on content and copywriting for B2B and SaaS companies.Proven expertise in copywriting techniques and a strong portfolio of content for websites, landing pages, and campaigns.Experience in managing LinkedIn company pages and driving engagement through social media.A creative mindset with a love for continuous learning, testing, and refining content strategies.Your SuperPowersStrong teamwork and project management skills, with a collaborative approach to working across teams.Hands-on experience with HubSpot, WordPress, Google Analytics, and the ability to make informed, data-driven decisions. (Figma is a plus).Advanced English (C1 level) is mandatory.Excellent communication skills.What we bring to the tableHybrid Work: Work together as a team, three times a week in the office.Flexible hours: We trust your work and skills.Health insurance: Get the attention and care that you deserve. Available in some countries.
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