Manager - Digital Marketing
hace 17 horas
Intellias’ Digital segment includes established verticals (for example Healthcare and Life Sciences) as well as emerging areas of expertise. To support strategic growth, we are hiring a Marketing Manager with strong field marketing experience to develop and execute integrated marketing plans aligned to our business and vertical strategies. What project we have for you You will partner closely with sales, vertical leaders, technology and AI experts, and delivery teams to build brand awareness and generate demand. You will serve as the primary marketing partner for your assigned verticals, coordinating with central marketing teams (content, design, digital, PR) to bring campaigns to life across channels. This role reports to the Director of Vertical Marketing and offers visibility with senior stakeholders, plus the chance to make a meaningful impact in a global company that moves quickly. Build the brand: Increase awareness and preference within your assigned markets by identifying high-impact opportunities, shaping messaging, and developing relationships with relevant influencers, communities, and media. Design and run integrated, multi-channel campaigns, including messaging, channel plan, timelines, and budget ownership. Track performance and report results. Own vertical channels: Manage and optimize vertical-specific marketing channels (for example LinkedIn presence, newsletters, and targeted nurture streams) in alignment with the campaign plan. Coordinate co-marketing with strategic partners in your verticals, including joint campaigns, events, content, and lead-sharing motions. Conduct market research, segmentation, and competitive analysis to inform plans; use data to improve conversion, cost per lead, and pipeline efficiency over time. 5+ years of B2B marketing experience, including field marketing and events ~ Experience marketing to enterprise audiences, with a strong grasp of modern technology services and buyers ~ Healthcare, iGaming, Travel, SaaS ~ Strong writing and content development skills, with the ability to produce high-quality communications for US, UK, and EU markets ~ Confidence working with senior stakeholders and presenting plans, performance, and recommendations clearly ~ Native-level English (written and spoken); Experience in enterprise technology, consulting, or digital engineering services Bachelor’s or Master’s degree in Marketing, Business Administration, or a related field (including technology) What it’s like to work at Intellias At Intellias, where technology takes center stage, people always come before processes.
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