Acquisition Marketing Manager

hace 2 meses

Madrid, España Betway Group A tiempo completo
Acquisition Marketing Manager

Locations: Madrid

Time Type: Full time

Posted on: Posted 30+ Days Ago

On average it takes 5 minutes to apply for this role.

Kick-start your career in the online gaming world and experience the very latest in technology and innovation.

Do you see yourself as one of those “out-of-the-box thinkers”, “Technical masterminds”, “Outstanding creatives”, or “Mind-boggling number crunchers”? If so, we want to welcome you to the Betway family and celebrate what makes you unique

Our global customer base is exploding and we need your skills to support us on this exciting journey Don’t look back and submit your application before the opportunity passes you by.

Who we are

We’re part of Super Group, the NYSE-listed digital gaming company behind some of the world’s leading Sports and iGaming brands.

At Betway, we’re driven by our shared vision to become the global leader in the online sports betting and casino industry. Our people are forward-thinking team-players who thrive on a collective diversity of skills and backgrounds.

Who we’re looking for

We’re on a thrilling journey of growth and innovation, and we need passionate, driven individuals to join us. At Betway, every day is action-packed, and we expect you to bring your A-game.

Why we need you

As an Acquisition Marketing Manager you’ll be mainly focused on managing our partnerships and key affiliate relationships, looking for new partners and affiliates, making sure all deals are being respected and delivering ROI. You will work with multiple teams and stakeholders across the business to support the growth of our global multi brand affiliate program and partners portfolio.

What you’ll be doing

As part of your role, your responsibilities will include:

  • Creating and nurturing key relationships both with existing and new partners to generate growth alongside a centralised affiliate program
  • Driving new cost-effective marketing deals into the business
  • Handling the commercial negotiation and onboarding new partners
  • Delivering acquisition and retention campaigns to our partners and affiliates both off the shelf and bespoke to meet the requirements of a given deal
  • Working operationally in all marketing channels within the business to optimise the ROI for the market and ensure best practice
  • Working with the acquisition marketing administrators to ensure that core processes are adhered to
  • Working across departments to align country strategy and meet business objectives
  • Ensuring the affiliate programme meets all regulatory requirements and delivers on budgets
  • Supporting the implementation and management of a mobile focused affiliate programme including the development of the Betway app acquisition strategy
  • Supporting the Marketing Managers/Head of Country/Central acquisition teams with the affiliate budget and operational cost control to achieve ROI requirements for the business
  • Driving key processes such as conversion, product enhancements and marketing offers forward, as well as working closely with the wider team

This job description is not intended to be an exhaustive list of responsibilities. You may be required to complete other reasonable duties in order to achieve business objectives.

Essential skills you’ll bring to the table

The necessary skills that we require for this role include:

  • Strong verbal and written communication skills, with the ability to convey complex ideas clearly and effectively
  • Experience working collaboratively in cross-functional teams, with a focus on achieving shared goals
  • Expertise in managing multiple projects simultaneously, with a track record of delivering on time and within scope
  • Exceptional attention to detail, ensuring high standards of quality in all outputs
  • Ability to adapt quickly to changing environments and priorities, maintaining effectiveness in dynamic situations
  • Fluency in Spanish and English (written and verbal skills)
  • Significant experience of digital marketing within the Spanish gaming industry
  • Passionate about affiliate marketing with the ability to work with colleagues across departments and locations
  • Strong team player
  • An eye for detail, being analytical for reporting purposes to enhance the marketing output at a market and global level
  • Highly developed influencing skills and the ability to manage both upward and downward effectively
  • Commercially astute demonstrating strong negotiation skills
  • Technically proficient with core business IT programmes and the ability to adapt and learn new systems
  • A self-starter with the ability to thrive in fast paced and pressurised environments

Desirable skills you’ve got up your sleeve

It would be great if you also have some the following skills:

  • In-depth knowledge of sports betting markets, including odds calculation, betting types and market trends
  • Previous experience in the online gaming or casino industry, with a strong understanding of player behaviour and industry regulations
  • Familiarity with gambling regulations and compliance requirements in various jurisdictions, ensuring adherence to legal standards
  • Experience in developing and executing customer retention strategies
  • Experience of marketing in international markets

Our values are non-negotiables

Our culture is underpinned by core values that are linked to key behavioural competencies. Along with the below behavioural competencies, these are essential for all employees in order for you to embed in and drive our culture forward.

These competencies are:

  • Adaptability
  • Ownership and accountability
  • Initiating action
  • Resilience
  • Team orientation
  • Integrity
  • Innovation

What you’ll get back

We offer a great variety of personal and professional benefits to help you thrive at Betway and Super Group. This includes:

  • We’re dedicated to your supergrowth. Our comprehensive learning and development programmes give you a range of resources and opportunities to expand your skills and advance your career.
  • Your hard work and achievements won’t go unnoticed. Our innovative Performance Tool ensures you receive regular, constructive feedback, helping you to continuously improve and reach your full potential.
  • Our Employee Assistance programme offers a variety of benefits which you and your family can benefit from.
  • Local benefits:
    • Private Health Care
    • Life Assurance & Income Protection
    • Company Pension

Be part of that Superclass feeling.

At Super Group, diversity is part of our DNA. With teams across 17 countries, 85 nationalities, and 30 languages, we take equal opportunities seriously, championing a supportive, inclusive and empowering environment wherever you are in the Group.

It’s all about putting your experience first and ensuring honesty and fairness in all we do. Here, your growth is supported and your contributions valued.

Game on

Should you not hear from us within 2 weeks, please assume your application has not been successful.

#J-18808-Ljbffr

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