Traffic Acquisition Manager
hace 1 semana
We shape the future of work – shape it with TAKKT We are looking for an enthusiastic Traffic Acquisition Manager to join us in Barcelona, Brussels, or Amsterdam area. TAKKT is an international, listed company with strong brands such as kaiserkraft, ratioform, BIGDUG, FRANKEL, Gerdmans and Runelandhs. As a leading provider in B2B omnichannel commerce, we create high‑quality and sustainable solutions that promote efficiency and innovation. We make working life easier and better. The data‑driven and strategic Traffic Acquisition Manager leads and optimizes our efforts in driving high‑quality traffic to our digital platforms. You will be responsible for planning, executing, and analyzing multi‑channel acquisition campaigns to grow our user base, increase conversions, and maximize ROI. Responsibilities Develop and execute traffic acquisition strategies across paid and organic channels including SEA, PLAs, CSEs, social media ads, display advertising, and affiliate marketing. Optimize landing pages and user journeys to improve conversion rates and reduce acquisition cost. Report regularly on performance metrics, insights, and recommendations to stakeholders. Develop and execute SEO strategies to improve organic visibility, traffic, and search engine rankings. Analyze performance data (e.g., keywords, user behavior, backlinks, technical SEO) to continuously optimize website structure, content, and marketing campaigns. Plan, implement, and test online marketing campaigns, including A/B testing, creative optimization, and scaling strategies. Build and maintain senior‑level partnerships with country‑level stakeholders (e.g., GMs, International Marketing Managers). Manage budgets and allocate spend efficiently to maximize performance and meet KPIs. Monitor and analyze campaign performance using tools like Google Analytics, Looker, or similar platforms. Identify new growth opportunities through A/B testing, audience segmentation, and emerging platforms. Qualifications Strong analytical skills with the ability to derive actionable insights and recommendations from data. Solid expertise and hands‑on experience in SEO and Performance Marketing (including SEA, Retargeting, Affiliate Marketing, CSE, CSS, and Social Ads). Technical/methodological skills. Familiarity with additional tools is a plus – such as feed optimization platforms, call tracking solutions, programmatic advertising, and Customer Data Platforms (CDPs). Fluent English speaker; proficiency in Dutch or French is an advantage. What We Offer A dynamic work environment where no two days are the same. Opportunities for personal development and growth. A friendly team of colleagues. A competitive salary and good employment conditions. Location: Barcelona, Brussels, or Amsterdam area. Ready to join us? Apply now and become part of the TAKKT family. Together we create impactful, efficient and sustainable solutions designed to improve and simplify our customers’ workplace experience – for our customers, for us, and for you – shape new worlds of work Seniority Level Entry level Employment Type Full‑time Job Function Business Development and Sales Industries Wholesale #J-18808-Ljbffr
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