Marketing Operations Associate

hace 2 semanas

Madrid, España Zoomo A tiempo completo

At Zoomo, our vision is to transition every urban mile to Light Electric Vehicles (LEVs). Zoomo is the world's leading platform to access ebikes for professional use, operating across Europe, UK, North America, and Australia.

In 4 years, with an international team of 200+ people, we helped transition millions of urban miles to LEVs by deploying the best delivery ebike and developing a leading fleet management software. Zoomo vehicles are used by major players in the food, grocery, and parcel delivery segments, including UberEats, Amazon, JustEat Takeaway, Doordash, and FedEx.

Expect to join a high-performing team that wants to lead the charge towards carbon-neutral cities.

The Role

We are looking for a detail-oriented and tech-savvy Marketing Operations Associate to support our growing business by managing campaigns and automating marketing processes. In this key role, you will execute and optimize campaigns across customer touchpoints, implement scalable marketing workflows, and ensure the smooth operation of our marketing tools and platforms to drive efficiency and impact.

Responsibilities

  1. Develop CRM Strategies
    • Map and refine customer journeys to ensure a seamless experience across all stages, from onboarding to reactivation.
    • Create and implement customer engagement, retention, and loyalty strategies to align with our business objectives.
    • Optimize lifecycle campaigns to enhance customer satisfaction and loyalty.
    • Lead the creation of re-engagement and win-back strategies to reduce churn.
  2. Plan and Execute Campaigns
    • Work closely with local teams across our markets to align CRM activities with business targets.
    • Design and launch campaigns across our marketing channels.
    • Continuously optimize campaigns based on performance metrics and customer insights.
  3. Automate Marketing Processes
    • Implement and manage marketing automation workflows using tools like Zapier, Make, and others to streamline campaigns, lead nurturing, and customer engagement processes.
    • Integrate various marketing and CRM platforms to enable seamless data flow, improve team efficiency, and support scalability as the business grows.

Minimum Requirements

  • 2+ years of experience in marketing operations, CRM marketing, or a similar role, preferably in a fast-paced environment. Experience in a start-up or in a B2C rental business is a plus.
  • Expertise in Zapier and/or Make.
  • Results-driven and doer mindset.
  • Attention to detail, excellent organizational skills, and a strong focus on detail to manage complex workflows and ensure process accuracy.
  • Strong collaboration and communication skills to effectively coordinate across teams.
  • Excellent spoken and written English skills. Other languages (French, Spanish, German) are a plus.
  • Expertise in Intercom is a plus.
  • Knowledge of SQL for advanced data analysis is a plus.

We offer you the chance to be part of a team at the cutting edge of the world’s electrification journey, including:

  • Working with a switched-on team that strives to make the streets greener and serve the rider.
  • A competitive salary.
  • Benefit from the company's success through equity options, giving you ownership in and financial upside to the company’s long-term success.
  • Global and country-specific benefits packages.
  • Flexible working that is focused on the delivery of OKRs.
  • Monthly team outings & events.
  • Get to know our product by using one of our e-bikes.
  • Annual learning and development allowance.
  • Mental wellbeing support.

Zoomers currently represent 45 nationalities, and we celebrate diversity and inclusion with equal opportunities for all.

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