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hace 3 semanas
Location: Biogen Madrid, Community of Madrid, Spain About This Role The Senior Product Manager Rare Diseases is responsible for supporting, coordinating and facilitating Rare Diseases (RD) projects in Spain, by adopting global/regional marketing programs and initiatives, fine tune them to local market and devise a local competitive marketing strategy to differentiate the brand, supported by impactful and innovative tactical programs. For other hand, gradually start preparing potential future RD commercial launches in Spain. Support the RD BU Head in managing the organization and implement tactics in alignment with Biogen´s code of conduct and the strictest ethical, compliance and legal standards. What You'll Do Support the preparation of Business Reviews in accordance with the local regulation and internal procedures and in alignment with country strategy. Translate global & regional brand strategies into actionable local plans and impactful marketing campaigns aligned with Biogen’s ethical and compliance standards. Champion for best practice sharing at the local affiliate. Transform the RD product(s) strategy into tactics through marketing campaigns, projects & materials, and cross-functional projects. Supervise and coordinate events at congresses and other meetings. Develop, maintain and improve documents, tools and promotional materials in collaboration with Medical and Sales, introducing, training and motivating key
