Senior Marketing Strategist for Indian Market Expansion
hace 4 semanas
King Deux Search & Consulting, a specialized executive search firm, seeks an experienced Branding & Marketing Manager to lead our India operations.
The ideal candidate will have at least 5 years of experience in the finance industry, with a focus on the CFD/FX sector. Strong analytical and problem-solving abilities, along with excellent communication skills, are essential for this role.
We offer a competitive salary package, including base + incentives, to attract top talent. If you are a marketing professional looking to drive growth and innovation in the Indian market, we encourage you to apply.
Job Description:
- Team Leadership: Manage and structure the marketing team to achieve goals and project milestones while reporting to the Country Manager/Regional (Global) Head of Marketing.
- Marketing Campaign Development: Plan and execute lead acquisition campaigns to meet targets for both lead quantity and quality, create a go-to-market strategy for exploring potential new markets, and develop retention marketing strategies to boost repeat customer engagement.
- Brand Management: Oversee branding and communications initiatives for local and regional marketing activities, including media relations, promotions, online marketing, CRM, and events.
- Digital Strategy: Formulate a comprehensive digital marketing strategy encompassing SEO/SEM, database management, and social media, evaluate the effectiveness of each marketing channel, and optimize for better results.
- Market Insights: Conduct market research to identify trends and insights related to new technologies and market dynamics, and adjust business strategies based on research and analysis of market trends.
- Collaboration: Collaborate with agencies and vendor partners to enhance marketing efforts, utilize the CRM system to assess customer data, and evaluate current and potential customer activities.
- Budgeting and Forecasting: Manage marketing budgets and forecasts, ensuring targets are set and met.
Qualifications:
- Education: Bachelor's degree or higher in Marketing, Public Relations, or Communications.
- Experience: Minimum of 5 years of experience in the finance industry, with a preference for experience in the CFD/FX sector.
- Skills:- Strong analytical and problem-solving abilities- Detail-oriented with excellent communication and interpersonal skills- Fluency in English
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