Global Marketing Strategy Director

hace 3 días

Barcelona, Barcelona, España Almirall A tiempo completo

Mission

As a key member of our Global Marketing team in Barcelona, you will play a critical role in shaping the future of our commercial strategy. Reporting directly to the Global Marketing Director for Atopic Dermatitis (AD), you will be responsible for leading the Global Long Term Strategy for the successful launch of a new biologic agent in the AD space. You will work closely with cross-functional colleagues to lead and represent the Commercial function of key Projects for the new product (Ebglyss).

Key Responsibilities

  1. Develop and lead the Long-Term Strategic Plan for the Brand.
  2. Be an active and leading member of the Cross Functional team, involving Access, R&D, Medical, New Products, and Regulatory.
  3. Develop an in-depth understanding of the AD market and ecosystem.
  4. Lead the Competitive Intelligence group for AD.
  5. Partner with GMI to identify trends, opportunities, and threats in the Immuno-Dermatology market, and leverage this information to feed the product strategy and brand plans.
  6. Contribute to all strategic and tactical planning for the brand, including market opportunity assessment, customer insights generation, customer mapping and segmentation, and input into the Global strategy.
  7. Support financial planning and monitoring for the brand, including sales forecasts and budget monitoring.
  8. Build and maintain relationships with key opinion leaders (KOLs) in the field of Dermatology to gain insights and support the product strategy.

Requirements

  • University degree in Pharmacy, Biology, Chemistry, or Economics preferred.
  • Minimum of 8 years of experience in Pharmaceutical Marketing.
  • Experience in developing marketing strategies and plans, as well as its implementation and monitoring.
  • Experience in R&D or Commercial Early Asset planning preferred.
  • Expertise in Immunology (specially in Dermatology) preferred.
  • Experience in Strategic Consultancy preferred.
  • Experience with innovative molecules.
  • Experience with product launches is an advantage.
  • English at an excellent level is essential (proficiency).

Competencies

  • Strong analytical and strategic skills, creativity, and teamwork orientation are required.
  • Ability to connect with cross-functional colleagues and with external stakeholders.
  • Demonstrable flexibility and ability to work in a complex and ambiguous environment.
  • Demonstrable entrepreneurship, strategic thinking, and innovation skills.
  • Skilled at making decisions that encourages a positive and results-oriented team.

Values

  • Care: we listen & empathize, we value diverse perspectives & backgrounds and we help each other succeed.
  • Courage: we challenge the status quo, we take full ownership and we learn from our success & failures
  • Innovation: we put the patient and customer at the center, we create novel solutions and we empower entrepreneurial mindsets.
  • Simplicity: we act decisively and avoid over-analysis, we understand why before we act and we are agile & keep things simple.

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