Product Marketing Specialist
hace 1 mes
Are you a marketing professional looking to take your career to the next level? Do you have a passion for product development and marketing strategy? We are seeking a highly motivated and experienced Product Marketing Manager to join our team at McBride.
About the Role:
The Product Marketing Manager will play a key role in supporting the product portfolio recommendation and related product management activities. This includes assisting sales in the commercialisation of McBride product offerings in specific sub-categories.
Key Responsibilities:
- Analyse market data to build market knowledge and identify trends
- Conduct customer analysis to understand their assortment and preferences
- Monitor local brands and competitors to stay ahead of the competition
- Contribute to the development of local category and strategy processes
- Support the build of category segmentation and consumer insights
- Analyses NSV and margins from local existing references
- Generate simple local NPD/EPD projects and assist in determining tactical actions
- Support local key account plans and relevant category plans to align
Requirements:
- Bachelor's Degree or Professional Diploma in Marketing, Business or a related field
- Minimum 2 years of experience in a commercial or marketing role
- Intermediate to advanced experience of Microsoft Office
- Experience working in an international environment
- Excellent customer service, client relationship, interpersonal communication and marketing strategies skills
What We Offer:
- A challenging and fast-paced international company
- A meaningful job where talented employees make a contribution to making everyday consumer cleaning products
- Development and further training opportunities for shaping and realising your career goals
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