Senior Digital Marketing Strategist
hace 1 día
We are seeking a highly skilled Senior Digital Marketing Strategist - Consumer Experience to join our team in Madrid, Spain. This is a full-time position that offers a competitive salary of €60,000 per year.
About the Role:
This role focuses on creating personalized digital marketing campaigns for consumers. The ideal candidate will have a minimum of 2+ years' experience in executing targeted email, in-app, push, and web marketing campaigns in a fast-paced environment.
The key responsibilities include:
• Developing and implementing highly targeted digital marketing campaigns;
• Collaborating with the design team to optimize campaign layouts and designs;
• Testing and analyzing campaign results to ensure high inbox deliverability standards;
• Maintaining the health of our database through smart segmentation;
• Tracking and analyzing campaign metrics to inform future strategies;
Requirements:
To be successful in this role, you will need:
• Minimum 2+ years' experience in digital marketing with a focus on consumer experience;
• Proven success in executing targeted or personalized email, in-app, push, and web marketing campaigns;
• Prior experience with marketing automation tools (e.g., Adobe, Braze, Oracle);
• Familiarity with CAN-SPAM/CASL/GDPR requirements and inbox deliverability standards;
• Basic understanding of data segmentation and data attribution;
• SQL knowledge is preferred;
• Intermediate HTML skills;
Benefits:
This role offers a range of benefits, including:
• A competitive salary of €60,000 per year;
• Multiple opportunities for career development, including mentoring, coaching, and stretch assignments;
• Strong international exposure for dynamic profiles;
• Continuous learning and professional growth opportunities;
• A collaborative and inclusive work environment;
• Access to cutting-edge technology and tools;
About Signify:
We are a global leader in lighting solutions, committed to transforming the industry through bold discovery and innovation. Our mission is to create a brighter future for all, and we believe that by working together, we can make a lasting impact.
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