Innovative Brand Strategist
hace 3 semanas
**Elevate Your Career with a Fast-Growing Leader in Quality and Innovation**
About UsWe are Prosana, a pioneer in our niche, dedicated to crafting unique products backed by science and rigorous testing. Our mission is to set trends rather than compete, offering exceptional quality and transparency in everything we do.
With plans to launch groundbreaking products and redefine the industry standard, we're looking for an Innovative Brand Strategist to join our remote team and play a pivotal role in driving growth.
About the RoleAs an Innovative Brand Strategist, you'll own the creative process, from mining insights and developing ad strategies to analyzing performance and iterating for success. You'll guide creative production, curate marketing angles, and lead the creation of high-performing campaigns that resonate with audiences across paid social channels.
The ideal candidate will be passionate about creating ad strategies that truly resonate, have a keen eye for detail, and excel at driving results-oriented creative solutions.
Responsibilities- Uncover trends and insights by doing thorough research, including tracking competitor ads, analyzing forums, reviews, and consumer narratives, to shape effective marketing strategies.
- Translate data into actionable campaigns by curating high-quality briefs, setting clear standards for creative outputs, and ensuring a seamless feedback loop for designers and video teams.
- Optimize ad performance by interpreting data, identifying winning elements, and iterating on successful concepts for continuous improvement.
- Develop creative strategies for new product launches to ensure impactful and on-brand campaigns tailored to market needs.
- Source high-performing content by collaborating with production teams on video/photo shoots and leveraging platforms like UGC channels to enhance ad campaigns.
- Drive creative innovation by recognizing patterns in ad elements and assembling winning combinations that resonate with the target audience.
- Collaborate closely with the team to brainstorm and align on creative concepts, ensuring campaigns reflect shared goals and strategic vision.
- A competitive estimated salary of $85,000 - $110,000 per year, depending on experience.
- Fully remote work arrangement, allowing you to work from wherever you're most productive.
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