Marketing Strategist

hace 3 semanas


Madrid, Madrid, España Infuse A tiempo completo

Marketing Strategist - Europe

We are seeking a dynamic marketing professional to join our team in Europe as a Field Marketing Specialist. As the Field Marketing Specialist, you will play a crucial role in shaping and enhancing our brand's reputation and visibility, and effectively organize and plan programs and events in order to drive demand.

Responsibilities

  • Develop strategies to capture a larger share of the market in key countries.
  • Coordinate and execute integrated, omnichannel sales and marketing campaigns with localized content and marketing campaigns, focusing on evergreen campaigns.
  • Coordinate direct mail campaigns for local holidays and maintain event calendar.
  • Support strategic account-based initiatives with highly targeted and personalized outreach.
  • Attend, support, and measure the success of trade shows and conferences.
  • Ensure the team's adherence to project timelines and achievement of key performance indicators.
  • Produce post-campaign evaluation reports to facilitate ROI analysis.

Requirements

  • 2+ years of proven experience as a Field Marketing Specialist or similar role within the B2B marketing industry.
  • Excellent understanding of demand generation, marketing concepts, and best practices.
  • Proficiency in marketing automation software and CRM tools.
  • Exceptional communication, presentation, and organizational skills.


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