Product Marketing Strategist
hace 1 semana
We are seeking a dynamic and experienced Product Marketing Strategist to drive product awareness, demand, and adoption for Orbik.com.
Key Responsibilities- Market Intelligence: Develop in-depth knowledge of our buyers, including their purchasing habits, key criteria, and decision-making processes.
- Competitive Analysis: Stay up-to-date on the competitive landscape and market positioning to inform strategic marketing decisions.
- Collaboration: Work closely with product management and marketing teams to develop effective positioning and messaging that resonates with buyer personas.
- Marketing Planning: Create comprehensive marketing plans for supported products, including key activities and budget allocations.
- Ongoing Evaluation: Assess the effectiveness of marketing programs and implement necessary changes to optimize results.
- More than 5 years of experience in product marketing, with at least 2 years in a customer-facing role.
- Advanced skills in productivity applications (Microsoft Office, Project, Basecamp).
- Familiarity with collaboration and CRM tools (Slack, Salesforce).
- Exceptional ROI tracking skills.
- Strong communication skills and people management abilities.
- Bachelor's degree in business or marketing; MBA preferred.
$120,000 - $180,000 per year, depending on location and experience. This estimate is based on industry standards and the job requirements.
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Product Marketing Strategist
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