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Trade Marketing Manager

hace 2 meses

Barcelona, Barcelona, España Reconocida empresa A tiempo completo

About the Role

We are seeking a highly skilled Trade Marketing Manager to join our team at Reconocida empresa. As a Trade Marketing Manager, you will play a key role in driving excellence in store execution across key customers and key accounts.

Key Responsibilities

  1. Develop and implement country/customer 4P strategies and tactics in line with sales and marketing directors and global 4P strategy.
  2. Develop local category growth strategies and ensure brand strategy connects with it.
  3. Define category trade marketing KPIs.
  4. Contribute to category marketing plans, including customer category analysis and promotional strategy.
  5. Analyze the competitive and customer position in the country and develop long-term trade marketing actions and strategy to strengthen Reckitt's position in each category.
  6. Develop and implement Reckitt promotional strategies across customers.
  7. Present category strategies and 4P strategies to customers.
  8. Act as key contact for the Marketing Director and Brand Marketing team regarding promotional and customer activity.

Requirements

  1. Fluency in English is essential, with fluency in other languages advantageous.
  2. Minimum 4 years of experience in FMCG sales/trade marketing/marketing and key account management.
  3. Results-oriented, entrepreneurial, and self-motivated.
  4. Tenacious and resilient, driven to achieve even when faced with obstacles.
  5. Strong leadership and interpersonal skills to build strong working relationships and influence customers and internal teams.
  6. Strong commercial understanding of sales and marketing strategy and planning issues.
  7. Strong analytical skills to develop strategies, tactics, and measurable implementation.
  8. Ability to think outside the box.

About Us

Reckitt is a leading consumer goods company with a portfolio of iconic brands. We are committed to making a positive impact on people's lives and the planet. Our dynamic and ownership-driven culture will help bring the best out of you every day.