Regional Marketing Manager EMEA

hace 2 semanas

Madrid, Madrid, España Duetto Research A tiempo completo
Marketing Manager EMEA

Duetto Research is seeking an experienced marketing professional to support our go-to-market activities in the EMEA region.

Key Responsibilities:
  • Develop and drive the EMEA marketing plan in collaboration with Sales, the global demand generation team, and other stakeholders.
  • Manage marketing plan execution, working with colleagues in events, digital marketing, content, and creative to ensure all elements necessary to execute marketing programs are in place.
  • Support promotion and execution of all owned and third-party events that Duetto participates in.
  • Serve as the primary liaison between the sales team and the marketing organization.
  • Provide ongoing communications to sales reps and leaders about marketing campaigns and results.
  • Build standard checklists and processes for repeatable sales and marketing activities, such as webinars, customer events, and ABM campaigns.
  • Establish and track campaign success metrics and evaluate marketing performance based on outcomes and pre-set KPIs against all marketing activities.
  • Work across the team to gain a mastery of our target markets and lead qualification criteria.
  • Utilize data to make informed decisions and create an EMEA-wide strategy.
  • Translate the global marketing initiatives into projects that are relevant to EMEA markets.
  • Represent Duetto at industry events.
About You:
  • 3+ years of experience in B2B SaaS software marketing or a transferable marketing field.
  • Experience in the hotel/hospitality industry is highly preferred.
  • Experience in a range of marketing disciplines and delivery channels including digital, design, social, partner, customer, product, and events.
  • Desirable: Experience with our Marketing Stack: Sendoso, ReachDesk, Hubspot, Salesforce, Demandbase, Asana.
  • Analytical and strategic with the ability to deliver localized marketing plans by region.
  • Creative both in concepts and ideas and in approach to business and project management.
  • Highly organized - if you love to keep things organized, this is the job for you.
  • Excellent written and verbal communication skills.
  • Solid track record of being able to manage communications across multiple stakeholders and at various levels in an organization.
  • Experience in a start-up environment.
  • Team Player: You are highly collaborative and can lead across functions and in matrixed organizations.
  • Creativity: You thrive in an environment without a set playbook and are excited to build a scalable, high-impact marketing program.
  • Low ego, high EQ, and high intellectual curiosity.
  • You love the travel industry - hospitality is in your DNA.
  • Language skills: English required, French, Spanish, German or Italian desirable.

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