Marketing Communications Specialist

hace 4 semanas


Barcelona, Barcelona, España Agilent Technologies A tiempo completo
Job Title: Emea Marcom Specialist

Agilent Technologies is a leading life science, diagnostic, and applied market laboratory company that provides instruments, services, consumables, applications, and expertise to customers worldwide. We enable our customers to gain the answers and insights they seek so they can improve the world around us.

The EMEA (Europe, Middle East, and Africa) Marketing Communications Specialist is responsible for designing and executing marketing campaigns for Agilent's portfolio. This role involves working closely with the global product line marketing teams to inject regional EMEA requirements into global campaign design.

The ideal candidate will have extensive Marcom expertise, including proven digital marketing expertise, and cross-discipline Marcom skills with proficiency in implementing a wide mix of tactics, including demand generation, e-pushes, social media, customer events, and advertising.

Key Responsibilities:

  • Designs multi-tactic campaigns to achieve program objectives defined by the Marketing Program Manager and documents planning, timing, and results for the campaigns.
  • Responsible for choosing tactic mix, identifying customer target groups, and setting communications strategy.
  • Supports the Marketing Program team in the development of the program brief, associated business case, and multi-campaign program calendar.
  • Works closely with the EMEA Marketing Program Manager (MPM) to adapt global campaigns for execution in the EMEA region.
  • Owns the development of graphical layout (collaterals, booth, banners, etc.) for regional campaigns in close collaboration with the WW Marcom organization and Agilent Creative Services team.
  • Adheres to Agilent brand and messaging standards - ensures brand compliance when working with 3rd parties.
  • Owns and maintains campaign setup in Customer Relation Management system.
  • Works closely with Marketing automation team on the deployment of EMEA e-pushes and the design of advanced nurture campaigns.
  • Collaborates with the different Country Event Support Teams and Agilent partners on campaign execution.
  • Analyzes campaign performance in order to optimize tactic mix and increase return on marketing investment. Compiles reports to review campaign performance.
  • Responsible for allocation and tracking of EMEA campaign budgets in close alignment with MPM.

Reports into the EMEA Marketing Communications Manager.

Qualifications:

  • Extensive Marcom expertise, including proven digital marketing expertise.
  • Cross-discipline Marcom skills with proven proficiency in implementing a wide mix of tactics.


  • Barcelona, Barcelona, España Accor Hotels A tiempo completo

    Marketing Communications SpecialistAccor Hotels is seeking a Marketing Communications Specialist to develop and implement integrated marketing communications plans that support business objectives.Key Responsibilities:Develop and implement integrated marketing communications plans that support business objectives.Ensure alignment of messaging with brand...


  • Barcelona, Barcelona, España Sita - Société Internationale De Télécommunications A tiempo completo

    As a Marketing Communications Specialist at Sita - Société Internationale De Télécommunications, you will be responsible for leading marketing activities for our Communication and Data Exchange division. This role will allow you to build and sustain excellent relationships with a multicultural cross-functional team to develop impactful marketing...


  • Barcelona, Barcelona, España Semrush A tiempo completo

    About the RoleWe are seeking a highly skilled Digital Marketing Communications Specialist to join our Social Media Team at Semrush.


  • Barcelona, Barcelona, España Kaplan Languages Group A tiempo completo

    Job Title: Marketing and Communications SpecialistWe are seeking a highly skilled Marketing and Communications Specialist to join our team in the Asia region. The ideal candidate will have a strong background in marketing and communications, with a focus on digital channels.The successful candidate will be responsible for managing global projects, working...


  • Barcelona, Barcelona, España Agilent Technologies A tiempo completo

    Job Title: Marketing Communications Specialist EMEAJob Summary:The EMEA Marketing Communications Specialist is responsible for designing and executing marketing campaigns for Agilent-s Portfolio. This role requires a strong understanding of marketing principles and the ability to develop effective campaigns that meet business objectives.Key...


  • Barcelona, Barcelona, España Kaplan Language Group A tiempo completo

    Job Title: Marketing Communications SpecialistWe are seeking a talented Marketing Communications Specialist to join our Regional European marketing team. The successful candidate will be responsible for creating and implementing a marketing activity calendar to drive leads and conversion efforts through online and offline channels.Key...

  • Global Marketing

    hace 4 semanas


    Barcelona, Barcelona, España Abb A tiempo completo

    About the RoleThis position reports to the Global Communications & Marketing Manager Business Line Analytical. Our business line Analytical team is seeking a skilled Marketing & Communications Specialist to create and implement marketing and communication strategies that help our business grow and enhance our brand recognition in the global market.Your...


  • Barcelona, Barcelona, España Agilent A tiempo completo

    Job SummaryWe are seeking an experienced EMEA Marketing Communications Specialist to join our team at Agilent. In this role, you will be responsible for designing and executing marketing campaigns for our portfolio, working closely with global product line marketing teams and the EMEA Marketing Program Manager to adapt global campaigns for execution in the...


  • Barcelona, Barcelona, España Studio Banana, S.L A tiempo completo

    Key Responsibilities:As a Marketing & Communications Specialist at Studio Banana, you will play a crucial role in executing our marketing strategy online and offline. Your primary goal will be to communicate a broader and deeper understanding of our values, methodologies, creative principles, success stories, and our impact to our target audience, compelling...


  • Barcelona, Barcelona, España Semrush A tiempo completo

    We are looking for a Digital Marketing Communications Specialist to join our Social Media Team. As the face and voice of our brand in the SEO & Content Marketing space, you will be responsible for creating partnerships between Semrush and the SEO community, as well as building relationships with key opinion leaders in the industry.Key...


  • Barcelona, Barcelona, España Agilent A tiempo completo

    About the RoleWe are seeking a highly skilled Marketing Communications Specialist to join our EMEA team. As a key member of our marketing team, you will be responsible for designing and executing marketing campaigns for Agilent's portfolio.Key ResponsibilitiesDevelop and implement multi-tactic campaigns to achieve program objectives.Work closely with global...


  • Barcelona, Barcelona, España Gameloft A tiempo completo

    Company Overview:Gameloft is a leading developer and publisher of mobile games, with a strong presence in the global market since 2000.The company creates games for various digital platforms and operates its own established franchises, such as Asphalt and Modern Combat.Gameloft distributes its games in over 100 countries and employs 4,600 people...


  • Barcelona, Barcelona, España Agilent Technologies A tiempo completo

    Job DescriptionAgilent Technologies is a leading life science, diagnostic, and applied market laboratory company that provides instruments, services, consumables, applications, and expertise to customers worldwide.We are seeking a highly skilled Marketing Communications Specialist to join our EMEA team. The successful candidate will be responsible for...


  • Barcelona, Barcelona, España Agilent A tiempo completo

    About the RoleAgilent is seeking a skilled Marketing Communications Specialist to join our EMEA team. As a key member of our marketing team, you will be responsible for designing and executing marketing campaigns for our portfolio in the EMEA region.Key ResponsibilitiesDevelop and implement multi-tactic campaigns to achieve program objectives defined by the...


  • Barcelona, Barcelona, España Boston Scientific A tiempo completo

    About the Role:The Marketing Excellence team at Boston Scientific is seeking a talented individual to contribute to delivering support in content creation and distribution. As part of the IMC team, you will develop content for communication campaigns, blending expertise in branding, content strategy, and copywriting to engage customers (physicians and...


  • Barcelona, Barcelona, España Abb A tiempo completo

    About the RoleAs a Global Communications Specialist at ABB, you will be responsible for creating and implementing marketing and communication strategies that drive business growth and enhance our brand recognition globally.Key ResponsibilitiesDevelop and execute internal and external communication strategies to promote our business line Analytical and its...


  • Barcelona, Barcelona, España Abb A tiempo completo

    About the RoleAs a Global Communications Specialist at ABB, you will play a crucial part in creating and implementing marketing and communication strategies that drive business growth and enhance brand recognition globally. Your role will involve collaborating with cross-functional teams to develop and execute campaigns that resonate with our target...


  • Barcelona, Barcelona, España leadtech A tiempo completo

    Corporate Communications Specialist Job DescriptionWe are seeking a highly skilled Corporate Communications Specialist to join our team at Leadtech. The ideal candidate will have a strong background in corporate communications, social media management, and content creation.As a Corporate Communications Specialist, you will be responsible for developing and...

  • Marketing Specialist

    hace 3 semanas


    Barcelona, Barcelona, España DESIGUAL A tiempo completo

    Job Title: Marketing SpecialistDescription:At Desigual, we are seeking a Marketing Specialist to join our team. As a key member of our Marketing Department, you will be responsible for managing key relationships with influencers, celebrities, and stylists, ensuring maximum impact. You will identify new PR opportunities and collaborations for Desigual,...


  • Barcelona, Barcelona, España Gopa Com. A tiempo completo

    Job Title: Digital Communications SpecialistAbout the Role:We are seeking a highly skilled Digital Communications Specialist to join our team at GOPA Com. As a key member of our communications team, you will be responsible for developing and implementing digital communications strategies to increase the visibility and awareness of our client's role and...