Green Energy Digital Marketing Specialist

hace 2 días

Valencia, Valencia, España Octopus Energy Group A tiempo completo

We are Octopus Energy Group, an innovative electricity company driven by a mission to lead the renewable energy revolution in Spain. To achieve this goal, we need like-minded individuals who can help us bring green, affordable, and transparent energy to homes across the country.

Our commitment to the planet is reflected in real investments in renewable generation and a low-carbon future. We aim to offer our customers an unparalleled experience built on transparency, honesty, and simplicity through our unique technological platform, making energy more accessible, efficient, and environmentally friendly.

We are seeking a skilled Green Energy Digital Marketing Specialist to join our team in Valencia (Spain). In this role, you will drive our digital strategies, managing both marketing campaigns and customer relationships through CRM tools. You will play a key role in customer acquisition and retention, ensuring our communication is relevant, personalized, and effective.

Your Key Responsibilities:

  • Support our digital marketing lead on multiple, varied digital marketing campaigns in Spain.
  • Build, rollout and optimize various PPC campaigns, digital marketing networks and paid social media.
  • Constant analysis and optimizations in our website in terms of Conversion Rate Optimisation and User Experience.
  • Build, rollout and optimize our CRM campaigns and processes.
  • Provide direct support to Octopus Energy's high profile partners, report on insights and relay back to the Digital Marketing Lead.
  • Draft and create written ad content in line with Octopus Energy's tone of voice.


What You'll Need to Succeed:
  • You want to change the world and support the mission of mass decarbonization.
  • Be a good self-starter - we'll give you the tools and the guidance, but you'll be able to get going without much hand holding.
  • Ideally you have experience and feel comfortable in a startup environment and/or media agency and you have managed different Digital Marketing projects and campaigns throughout different products and services (experience with E-Commerce is a very nice to have).
  • Experience working with CRM (Hubspot, Zoho, SalesForce, Pipedrive or similar).
  • LOVE DATA. The data will show us what's working, so you'll be thrilled to dig into the results.
  • Have experience and a strong understanding of SEO, PPC, CRM and CRO.
  • Have experience and a strong understanding of data analysis with Google Analytics, Google Tag Manager, Hotjar, SEMrush, Ahrefs, Power BI, Tableau or similar.
  • Experience creating, fostering, and improving digital marketing partnerships

Estimated Salary: €45,000 - €55,000 per year, depending on your level of experience and qualifications.

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