Senior Onsite Search Optimization Specialist
hace 4 días
Axiom Software Solutions is seeking a highly skilled Senior Onsite Search Optimization Specialist to join our team in Barcelona Sant Cugat, Spain. This full-time position offers a hybrid work arrangement with 2 days of onsite work per week.
As a Senior Onsite Search Optimization Specialist, you will focus on making our website search engine friendly by adjusting certain elements. This involves creating a robust on-site search strategy for digital direct business, owning on-site search regionally, and contributing to company-wide knowledge by sharing best practices with stakeholders.
The ideal candidate should have 10+ years of experience in onsite search optimization and possess technical skills such as SQL and web analytics (HTML). They should be able to perform keyword search in coordination with business objectives, optimize existing on-site search experience, and define new opportunities.
Key responsibilities include:
- Create a robust on-site search strategy for digital direct business
- Own on-site search regionally, contributing to company-wide knowledge by sharing best practices with stakeholders
- Ensure best relevancy for the on-site searches
- Continuously increase the click-through rate and conversion rate for the keywords being searched on-site stores
- Continuous optimization of the search bar results (pinning, boosts, Berry, synonymous, popular search keywords, redirects, etc)
- Optimization of search result page (SRP) dash facet optimization, product spotlights, category links, promotion banners, campaigns, etc
- Plan and execute upsell and cross-sell campaigns on various real estates in the stores by leveraging the tools capabilities
- Work together with the e-commerce merchandising team on a roadmap and create the execution of optimization activities
- Perform keyword search in coordination with business objectives to optimize existing on-site search experience and define new opportunities
- Address pain points for the search keywords and improve the relevancy and results accordingly
- Quality control ensuring the best relevancy and end-to-end experience (audit and analyze)
- Provide feedback to the merchandising team on the performance of keywords and recommend plans to improve the click-through rate of low-performing keywords
- Minimize the search result pages with 0 results to avoid exits from the online stores
- Communicate performance and initiative status to stakeholders in monthly business reviews
We offer a competitive salary, estimated at around €60,000 - €80,000 per year, depending on experience, plus benefits that include career growth opportunities, professional development, and a dynamic work environment.
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