Senior Marketing Specialist
hace 4 semanas
About the Role
We are seeking a highly skilled Senior Marketing Specialist to join our team at EQS Group. As a key member of our marketing team, you will be responsible for developing and executing marketing strategies to drive growth and awareness for our Compliance SaaS products in the German and Austrian markets.
Key Responsibilities
- Develop and implement inbound marketing campaigns tailored to the local market, focusing on lead generation and growth strategies that align with global initiatives.
- Plan and execute local online and in-person webinars/events, engaging with local partners, customers, and key industry players to establish and strengthen the EQS Compliance Business Community in the region.
- Manage end-to-end event logistics, from vendor coordination to post-event analysis, ensuring seamless execution of our local events.
- Plan and monitor all local paid social and paid search (SEA) activities, aligning efforts with the global performance marketing team for maximum impact.
- Create and translate sales & partner enablement materials, marketing assets, and communications tailored to the German and Austrian markets.
Requirements
- 3-5 years of experience in marketing, preferably in a role within the B2B SaaS sector.
- Bachelor's or master's degree in marketing, Communications, Journalism, or related field.
- Experience in thought leadership initiatives and industry representation.
- Proven expertise in crafting various types of content.
What We Offer
- A trusting environment and lifelong learning for your individual development.
- Set personal development goals, receive support and regular feedback.
- Work-life balance through our hybrid-working model, conveniently arrange your working hours, and the ability to work from abroad within the EU.
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