Digital Trading Expert for Havas
hace 5 días
**Company Overview**
Havas is a global advertising and marketing agency that strives to deliver innovative solutions to its clients.
Salary: $80,000 - $110,000 per annum (dependent on location and experience)
Job Description
The CoE Trading Executive plays a crucial role in supporting the Global CoE Trading Excellence Director and the Global CoE Managing Director in establishing and ensuring the success of the CoE team across three regions. This position is responsible for communication with the network, contributing to the implementation of trading best practices and agreed processes, providing admin platform support, and guidelines application. The job scope includes all digital trading activities with a major focus on programmatic, paid social, and paid search executions.
To achieve these objectives, the CoE Trading Executive will foster great levels of relationships with the network and local biddable teams while demonstrating excellent support and coordination skills. As a Digital Trading Expert, you will need to become knowledgeable in digital practices across all operational aspects, including bidding systems, supply path management, buying platforms like DSP or SMP, account setup, etc.
Responsibilities
- Administration of biddable platforms under CoE's scope to support local teams and CoE traders with setup, structure, access, and maintenance.
- Contribution to the implementation of global guidelines in biddable trading, supporting their application across markets and CoE.
- Act as the first point of contact and filter requests, knowing who can best assist.
- Connect with the Global Biddable Team and media partners for platform training.
- Network Communication Management: Connect with clients and local markets to identify areas for improvement and ensure client satisfaction.
- Follow up with CoE traders and managers on campaign troubleshooting.
- Stay informed of innovations and new product developments with partners to support the CoE team with regular updates on opportunities (custom algorithms, conversion API, supply path management, etc.).
- Global CoE Activity Monitoring: Create dashboards to monitor all biddable activities activated by CoE.
- Monitor and provide regular reports to ensure campaign quality assurance.
Requirements
We are seeking a highly organized individual with strong project management skills and a competency in Excel, including vLookup & Pivot Tables. Analytical skills are essential, and the ability to take initiative and perform tasks efficiently and independently is a must. Demonstrated interest in keeping up with emerging technologies and the digital marketing landscape is also required. Strong written and verbal communication skills to interact with individuals at all levels of the organization are necessary.
Education and Experience
A Master's degree in Business, Marketing, or Advertising is preferred, and 0-2 years of experience in media planning and media trading is ideal. Experience in a media agency or trading desk is also a plus. Proficiency in English (Advanced) is mandatory.
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