Strategic Marketing Professional
hace 4 semanas
As a Regional Marketing Specialist at Tuv Rheinland, you will be responsible for defining key performance indicators (KPIs) and conducting benchmark analysis to drive strategic decision-making. You will also create, optimize, and analyze campaigns on various platforms, including Google, Eloqua-Oracle, and LinkedIn, while controlling and optimizing the budget allocated to these campaigns. Additionally, you will report to the Regional Officer Marketing & Communications in Europe and coordinate with different teams for content creation and distribution. Your expertise in analytics and reporting tools, such as Data Studio, Google Analytics, and Business Manager, will be essential in monitoring and preparing performance reports. Furthermore, you will stay up-to-date with all changes and new developments on different platforms.
Key Responsibilities:
* Develop and implement marketing strategies to achieve business objectives
* Conduct market research and analysis to inform marketing decisions
* Create and manage marketing campaigns across multiple channels
* Analyze campaign performance and provide insights to improve future campaigns
* Collaborate with cross-functional teams to ensure effective content creation and distribution
* Stay up-to-date with industry trends and best practices in marketing
Requirements:
* High level of English
* At least 3 years of experience managing and implementing campaigns on Google Ads, Emailing tools, and LinkedIn
* Experience with analytics and reporting tools (Data Studio, Google Analytics, Business Manager) and familiarity with social media metrics
* Experience with designing whitepapers & presentations
* Experience in budget definition and management
* Organizational and communication skills (both verbal and written)
We Offer:
* Hybrid mode of work 70% remote - 30% office
* Stable job with permanent contract
* Employee training and development
* Negotiable salary package
* International environment and daily use of foreign languages
Flexible Compensation Package:
* Meal card
* Transportation card
* Company health insurance policy
* Childcare vouchers
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