Senior Braze Journey Strategist
hace 5 días
About Merkle
Merkle is a leading global performance marketing agency that specialises in delivering unique, personalised customer experiences across platforms and devices. Founded on a rich heritage in data, technology and analytics, Merkle drives people-based marketing strategies through its expertise in consumer insights.
The Role
As a Senior Braze Journey Strategist, you will be an expert in campaign process execution and recommendation for our clients. You will support the growth of our team with internal training and development, building client relationships and managing expectations and risks of key stakeholders. Your responsibilities include:
- Campaign execution – independently document, build, test, QA, deliver, and handover campaigns.
- Campaign design – offer practical advice regarding campaign lifecycle decisions for peers and clients.
- Governance and control – manage and execute deliverables with competence and confidence, looking for improvements to quality assurance and governance processes.
- Training – delivering hands-on and virtual training sessions, supporting workshops, and participating in knowledge sharing sessions.
- Best practice consultancy – stay on top of industry news, optimisation techniques, controls, measurement, DPA and privacy, GDPR.
- Migration and Implementation planning – prepare materials, campaigns, and other deliverables for migration.
- Data design – act as a campaign data SME during workshops, continuously looking for ways to utilise clients' data.
- Campaign reporting.
Benefits
Our company offers career development through Merkle University and other tools, providing access to courses, textbooks and mentorship. We also offer private medical insurance, company pension, life insurance, and other corporate benefits. A selection of other benefits includes the ability to buy additional holiday, season ticket loan, and two volunteer days.
Estimated Salary: £65,000 - £80,000 per annum
Diversity & Inclusion
At Merkle, we believe that a diverse and inclusive environment improves us as a community and as a business. We want to foster an environment of growth, where ideas and contributions are actively encouraged. Merkle is a place that embraces differences of opinion and encourages applications from women, candidates with disabilities, and Black, Asian and Minority Ethnic (BAME) candidates.
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