Chief Product Officer, Technology and Marketing
hace 3 semanas
About Gartner Digital Markets: We empower organizations to accelerate growth by helping them make informed technology and service decisions.
Gartner Digital Markets is the world's largest platform for finding software and services. With more than 100 million annual visitors across four buyer destinations—Capterra, GetApp, Software Advice, and UpCity—and 70 localized sites, we help software and service providers build their brand, capture demand, and understand their market. As the only destination for software and services driven by independent, objective research and verified customer reviews, we connect providers with in-market buyers to fuel growth across the full funnel.
For candidates looking to take their next career step, we offer a unique blend of stability and innovation. Our team is on the front lines of innovation in an industry that is always transforming, providing an incredible opportunity for you to grow and learn throughout your career.
**Job Overview:**
We are seeking a Chief Product Officer to lead MarTech strategy for Gartner Digital Markets. This role will oversee all MarTech, AdTech, Platform Operations, Marketing Data, and Tracking for GDM, reporting directly to the VP of Marketing Operations and Technology.
MarTech is a critical driver of growth and revenue within the GDM business. The Chief Product Officer will lead product strategy and definition of the core technology platforms that our marketing teams rely on to run thousands of campaigns across several channels. They will also champion and direct the strategy for internal tracking as a data product. The ideal candidate is data-driven, has strong business acumen, and is well-versed in B2C and B2B marketing technology and ad platforms.
**Key Responsibilities:**
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- Manage the health and governance of key MarTech and AdTech platforms.">
- Drive the exploration, procurement, implementation, and adoption of new technologies.">
- Support the expansion into new ad platforms and channels.">
- Lead the development roadmap for key data integrations across multiple platforms.">
- Build solutions that enable marketers to access critical data sets.">
- Owning the technology roadmap for internal tooling that automates campaign management at scale.">
- Leading a cross-functional team responsible for end-to-end tracking across all web properties and real-time activation of our data product.">
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