Chief Product Officer, Martech Innovation
hace 2 días
About Gartner Digital Markets:
Gartner Digital Markets is a business unit within Gartner, driving growth by helping organizations embrace the right technology and services. With over 100 million annual visitors across four buyer destinations—Capterra, GetApp, Software Advice, and UpCity—and 70 localized sites, Gartner Digital Markets connects software and service providers with in-market buyers.
As a dynamic growth business, Gartner Digital Markets offers the best of both worlds: stability and resources of a large organization combined with the fast pace of innovation. Our team is on the front lines of industry transformation, providing opportunities for growth and learning throughout your career.
We're looking for a Chief Product Officer to lead MarTech strategy for Gartner Digital Markets. This role oversees all MarTech, AdTech, Platform Operations, Marketing Data, and Tracking, reporting directly to the VP of Marketing Operations and Technology.
MarTech drives growth and revenue within the GDM business. The Chief Product Officer will lead product strategy and definition of core technology platforms that our marketing teams rely on to run thousands of campaigns across channels. They'll also champion and direct the strategy for internal tracking as a data product.
The ideal candidate is data-driven, with strong business acumen and expertise in B2C and B2B marketing technology and ad platforms.
Key Responsibilities:
- Manage MarTech and AdTech platform health and governance
- Drive exploration, procurement, implementation, and adoption of new technologies
- Support expansion into new ad platforms and channels
- Lead data integration roadmap across multiple platforms
- Build solutions for marketer access to critical data sets
- Own technology roadmap for internal tooling automating campaign management at scale
- Lead end-to-end tracking across web properties and real-time activation of data product
- Partner with marketing leads to ensure long-term vision and strategy aligns with GDM goals
- Manage, mentor, and up-level a team of managers and specialists
Salary Range:$180,000 - $250,000 per year
Gartner Digital Markets offers a competitive salary range based on experience and location. We prioritize attracting top talent and investing in their growth and success.
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