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Marketing Director

hace 2 meses


Barcelona, Barcelona, España Blizzard Entertainment A tiempo completo
About the Role

Blizzard Entertainment is seeking a highly experienced and innovative Marketing Director to lead the release and growth of a new title that will redefine its genre and captivate players globally.

Key Responsibilities
  • Develop and execute a comprehensive marketing strategy to drive acquisition, engagement, and growth for the new title.
  • Lead cross-functional teams to align marketing initiatives across performance marketing, growth marketing, creative, partnerships, and more.
  • Conceptualize and lead high-impact campaigns that inspire players globally and shape culture.
  • Manage and develop direct reports and external agencies to drive creative work and deliver business results.
  • Analyze player KPIs and business results to inform strategies and drive agile iteration of plans.
Requirements
  • Highly experienced in Product Marketing, Marketing Strategy, Brand Marketing, or Integrated Marketing within a top-tier game studio, developer, or publisher.
  • Success delivering business results, innovative creative, and delighting player communities.
  • Demonstrated results managing sizable marketing investments and aligning large cross-functional teams.
  • Experience collaborating within a large organization, driving creative work with multiple internal departments and 3rd party agencies/partners.
  • Passion for games and cutting-edge games marketing.
What We Offer

As a Marketing Director at Blizzard Entertainment, you will have the opportunity to work on a new title that will redefine its genre and captivate players globally. You will be part of a dynamic and innovative team that is passionate about games and marketing.