Brand Marketing Director
hace 4 días
About the Role
As a Brand Marketing Director at Preply, you will be responsible for leading our global brand marketing efforts, driving growth and innovation across multiple channels. You will partner with our Chief Brand Officer and senior stakeholders to elevate our brand presence, develop and implement a comprehensive brand measuring framework, and lead a cross-functional team to define success metrics for our campaigns.
Key Responsibilities
- Partner with senior stakeholders to raise the bar of our brand in multiple applications
- Develop and implement a comprehensive brand measuring framework to track media impact and support budget allocation decisions
- Lead a cross-functional team to define success metrics for our campaigns and develop a campaign/production calendar and campaign reviews
- Build and evolve a team of content creators, social media managers, and campaign managers
- Define the global technology stack for Communications management and measurement
- Drive the innovation agenda for new and existing channels to effectively reach our audience
What You'll Need
- Proven experience in brand marketing and leadership
- Strong understanding of brand marketing principles and practices
- Excellent communication and project management skills
- Ability to work collaboratively with cross-functional teams
What We Offer
- A dynamic and innovative work environment
- Opportunities for professional growth and development
- A competitive salary and benefits package
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