trader programático senior
hace 1 mes
En ECB Engineering Firm, colaboramos con una empresa líder en marketing digital que busca ayudar a sus clientes a transformar su negocio en un entorno cada vez más digital. Para lograr esto, estamos buscando un trader programático senior que pueda dirigir y coordinar las estrategias y campañas digitales en sus diferentes disciplinas, trabajando en el área de la compra programática y nativa.
Responsabilidades:
1. Establecer y coordinar estrategias y campañas digitales en sus diferentes disciplinas: Display, Native, Video, Audio...
2. Controlar objetivos y propuestas de optimización de la inversión digital y mejora del rendimiento de las campañas.
3. Coordinar con los equipos de Account y comunicar directamente con los anunciantes.
4. Manejar y formar constante con los principales DSP del mercado.
5. Elaborar informes específicos para cada cliente, incluyendo datos de herramientas propias y externas.
Requisitos:
1. Más de 4 años de experiencia en puesto similar.
2. Amplio conocimiento de los principales DSP del mercado.
3. Conocimiento de los principales adservers (como DCM, Sizmek o DV360).
4. Conocimiento de las principales herramientas de analítica web, como es el caso de Google Analytics.
5. Buen comunicador, experiencia en la gestión directa con cliente.
6. Proactividad y capacidad de trabajar en equipo.
7. Interés por la formación constante.
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