Experiential Marketing Manager

hace 4 semanas


Barcelona, Barcelona, España Womentech Network A tiempo completo

About the Role:

Criteo's Experiential Marketing team is seeking a detail-oriented Marketing Manager to champion our global events strategy. This includes key industry tentpoles, owned and operated events, and Executive Engagement programs.

Key Responsibilities:

  • Lead end-to-end live and virtual event execution across key programs by partnering with field, content, brand, social, and PR teams.
  • Execute various initiatives within our Executive Engagement program, including regional summit(s), exclusive networking events, and personalized outreach campaigns.
  • Drive attendance and participation through strategic promotion and outreach efforts, leveraging email marketing, social media, digital/paid media, and other channels.
  • Proactively engage with client solutions (sales) to coordinate, communicate, and educate the teams on any new and/or upcoming experiential marketing programs at a global scale.
  • Build and manage a tracking process to determine all event campaign performance and pipeline influence within Salesforce.

Operational Excellence:

Manage and forecast large-scale budgets, contracting, payment processing, and negotiation management alongside Finance, Legal, and Procurement departments.

Requirements:

  • Relevant experience in event marketing role within B2B space.
  • Problem Solver: ability to think critically while navigating complex challenges with confidence and resilience.
  • Relationship Builder: ability to maintain strong relationships both internally and externally while understanding your audience.

About Us:

Criteo is a global technology company that provides personalized advertising solutions to retailers and brands. We are seeking a highly motivated self-starter who thrives under tight deadlines and has a strong sense of ownership and a builder mentality.



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