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Marketing Manager

hace 2 meses

Madrid Centro, Madrid, España Amazon A tiempo completo
About the Role

Amazon is seeking an experienced Marketing Manager to join our team in Madrid, Spain. As a key member of the Amazon Business EU SSR Engagement team, you will be responsible for driving effective marketing campaigns to increase business customer awareness of business relevant pricing and selection, and drive growth of category adoption and vertical tailored solutions.

Key Responsibilities
  1. Develop and Execute Pricing and Selection Marketing Initiatives: Responsible for the GTM plan and execution of pricing and selection marketing initiatives to increase business customer awareness and drive growth.
  2. Collaborate with Retail Partner Teams: Work closely with Retail partner teams to ensure sourcing of business relevant selection for prioritized customer verticals.
  3. Drive Merchandising Experiments and CX Optimization: Drive merchandising experiments and work with product owners to optimize CX around deals and events.
  4. Optimize CX, Merchandising, and Marketing: Optimize CX, merchandising, and marketing to drive discoverability of always on deals, business pricing, and business relevant selection.
  5. Develop Customer-Centric Value Proposition: Work with Retail and Customer research to build customer-centric value proposition and messaging when it comes to marketing to specific customer verticals.
  6. Own AB Gateway Bar Raising Program: Own the AB Gateway bar raising program to drive business growth.
  7. Develop Coop Process and Attractive Placements: Own the Coop process and work with Retail teams to develop attractive placements for top business brands to invest in additional visibility, while enhancing customer experience.
  8. Define Key Success Metrics and Report Results: Define key success metrics, set the mechanisms for activity reports, report, and present key business results to Amazon Business leadership.
  9. Share Regional Learnings and Optimize Performance: Work closely with central teams to share regional learnings and optimize performance based on global best practices.
Requirements
  1. At Least 4 Years of Experience: At least 4 years of experience in marketing, merchandising, or product marketing.
  2. Strong Written and Verbal Communication Skills: Strong written and verbal communication skills.
  3. Strong Analytical Skills: Strong analytical skills.
Preferred Qualifications
  1. Experience Building and Executing Cross-Functional Programs: Experience building, executing, and scaling cross-functional programs or marketing campaigns from concept to completion.
  2. Knowledge of Analytical Reporting Tools: Knowledge of analytical reporting tools (e.g., Excel, Tableau).
  3. Experience Using Data and Metrics to Drive Improvements: Experience using data and metrics to drive improvements.