Life Sciences Marketing Strategist

hace 2 días


Barcelona, Barcelona, España Qualifyze Gmbh A tiempo completo
Job Title:

Senior Product Marketing Manager LifeScience

About the Company:

Qualifyze is a leading company in supply chain compliance management in the Life Sciences industry, trusted by over 1,200 pharmaceutical and healthcare companies globally.

We are expanding to the US market after securing series-B funding in 2024.

About the Job:

We're seeking a Senior Product Marketing Manager to drive our product positioning, general messaging around our SaaS products and support our go-to-market strategy.

You will collaborate closely with Product, Marketing, Sales, and our Quality and Customer Success teams to understand the market, customer needs, to formulate our value propositions to different customer segments, and create compelling marketing/thought leadership content.

Main Responsibilities:
  • Go-to-Market Strategy: Develop a clear value proposition for key customer segments and geographies. Guide the team towards a clear go-to-market strategy (how to address each segment).
  • Product Positioning and Messaging: Define clear key messaging that resonates with target personas across multiple channels. Lead content development for Thought Leadership pieces, which will help build the brand for Qualifyze.
  • Sales Enablement: Support the sales organization with some key materials & tools (e.g. Case Studies, battle cards, etc.), collaborate with PMs to develop training materials (e.g. videos, documentation, objection handling) and product descriptions.
  • Market Research & Competitive Analysis: Conduct market research and analyze competitor strategies to inform product decisions and positioning.
Benefits:
  • Flexible schedules throughout the year.
  • Flexible compensation plan in restaurant/transportation/nursery vouchers.
  • 25 days of holidays (upgradable to 27 after 2 years and 30 after 4 years in the company).
  • Health insurance policy with Assistència Sanitària, with the option to add family members.
  • Wellhub wellbeing platform membership.
  • The option to work from abroad for up to 3 months per year.
  • All the necessary equipment for work (laptop, headphones, etc.).
  • Two official company events per year to celebrate success.
  • Individual coaching and mentoring on your development roadmap within Qualifyze.

At Qualifyze we actively support the power of diversity, uniting complementary talents and perspectives to address new challenges. Our collective strengths help us to find innovative solutions and turn difficulties into opportunities.



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