Digital Marketing Manager
hace 3 días
Job Title: Digital Marketing Manager
Job Summary:
We are seeking a highly skilled Digital Marketing Manager to join our team at Pullman Luang Prabang Hotels. As a key member of our marketing department, you will be responsible for developing and executing effective digital marketing strategies to raise hotel awareness and promote our offer.
Key Responsibilities:
- Manage and execute display advertising campaigns, including retargeting to increase hotel visibility and drive bookings.
- Define budget and brief media agencies for creative and media planning.
- Optimize and analyze campaign ROI to ensure maximum return on investment.
Social Media and Online Reputation:
- Develop and implement a social media strategy aligned with our marketing objectives, including establishing a hotel presence on key platforms and creating engaging content.
- Manage social media agencies and drive results, ensuring a strong online presence and reputation.
- Monitor and respond to online reviews, maintaining a positive hotel reputation and addressing guest concerns.
Requirements:
- Bachelor's degree in Marketing or a related field.
- Minimum 2 years of experience in e-commerce, including SEO, PPC, display advertising, email marketing, content marketing, and social media.
- Strong analytical skills and data-driven thinking.
What We Offer:
As a Digital Marketing Manager at Pullman Luang Prabang Hotels, you will have the opportunity to work with a dynamic team and contribute to the success of our hotel. If you are a motivated and experienced marketer looking for a new challenge, we encourage you to apply.
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