Advertising Strategy Lead
hace 2 semanas
This senior-level position leads the audiovisual trading initiatives at Publicis Groupe, driving revenue growth through effective media strategies and partnerships.
Main Responsibilities- Media Strategy and Planning: Develop and execute comprehensive media strategies to meet brand objectives and marketing goals.
- Negotiation and Partnership Management: Lead negotiations with TV networks, broadcasters, and media agencies to secure optimal pricing, placements, and added value opportunities for ad campaigns.
- Data Analysis and Market Research: Analyze audience data, viewership trends, and market research to identify strategic opportunities and target demographics for audiovisual advertising.
- Bachelor's Degree in Advertising, Marketing, Economics or similar field.
- 5-7 years of experience in a similar role.
- Exceptional communication and negotiation skills.
- Strong analytical and problem-solving skills.
- Advanced level of English (B2 or more).
- Previous team management experience valued.
- Estimated annual salary: $170,000.
- Comprehensive Flexible Benefits package.
- Opportunities for professional growth and development.
- Free online training and certification programs.
- Work from anywhere up to 6 weeks from over 100 countries.
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