Digital Automation Expert for Global Healthcare
hace 4 semanas
We are a world leader in plasma-derived medicines, with a presence in over 100 countries and a global team of over 20,000 people. Our mission is to improve the health and well-being of people around the world.
Job SummaryThis role plays a key part in our Plasma Procurement Marketing Team, working on crafting email campaigns and unique sends using Salesforce Marketing Cloud and other platforms to enhance the donor experience.
An ideal candidate will have extensive experience developing, overseeing, and improving the Salesforce Marketing Cloud platform, particularly in executing various journeys, monitoring their success, and advising on possible advancements.
Key Responsibilities:- Hands-on development of journeys on Marketing Cloud (Emails, SMS, WhatsApp, Push Notifications)
- Audience creation
- Collaborate in the set up and maintenance of a comprehensive Salesforce Marketing Cloud infrastructure
- Involvement in the technical processes within the Salesforce Marketing Cloud ecosystem
- Overseeing vendors to ensure capability delivery and campaign execution using agile methods in SFMC
- Offering insights into evolving market technologies and trends within the marketing technology domain
- Documenting processes meticulously and tracking advancements
- Working collaboratively to construct metrics reports utilizing Salesforce data
- Refining email marketing strategies through consistent A/B testing, segmentation, and customization to bolster engagement and conversions
- Contributing to a robust and scalable marketing automation framework that integrates seamlessly with disparate systems and platforms
Requirements:
- Bachelor's Information Technology or comparable practical experience
- Minimum five years' direct involvement with IT/marketing resources
- Established history with Salesforce Marketing Cloud functions
- Knowledge of digital omnichannel approaches supporting marketing and sales entities
- Proficiency with SQL and AMPscript languages
- Familiarity with analytical tools used for gauging and reporting on marketing campaign performance
- Experience with agile practices
- History of collaboration with dispersed team members
- Background in navigating a complex, multi-discipline, collaborative matrix organization
- Proficient English communication skills, both verbal and written
- Previous exposure to industries such as pharmaceuticals or biotechnology
- Certification in Salesforce
- Strong capabilities in business analysis, problem resolution, and follow-up
- Expertise in handling numerous projects simultaneously and meeting strict deadlines
- Experience in working with international teams
What We Offer:
- A brilliant opportunity for someone with the right talents
- Grifols understands you want a challenging and rewarding career in a critical function
- Marketing Automation Specialist can help you grow professionally
- A flexible schedule: Monday-Thursday 7-10 to 16-19h and Friday 8-15h
- A benefits package
- A contract of employment: Permanent position
- Flexibility for U Program: 2 days remote working
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