Data Analytics Director for Consumer Insights
hace 3 semanas
We are undertaking the biggest transformation of our consumer panel offer in Europe, and in Spain specifically. This initiative involves increasing our sample size by 50%, investing heavily in our people, and enhancing our Discover technology to deliver the Full View, a comprehensive service that helps our clients understand how retail conditions impact consumer purchasing behavior.
Key Responsibilities- Lead Nielsen IQ's Consumer Advanced Solutions in Iberia to achieve 20% revenue growth
- Define and develop the CAS portfolio, commercial positioning, and materials
- Engage with the CPS team, CS, and AD to present and sell solutions to clients
Requirements
- Knowledge of and experience working with Consumer Panel Data (CPS) is essential
- Min. 10 years of experience in market research, CPS, or quantitative consumer research/FMCG-related fields
- Visionary leadership skills and a solid understanding of analytical and commercial concepts
What We Offer
- A competitive salary: €120,000 - €150,000 per year
- Flexible working environment
- Benefits and hybrid work options
- Internal training and onboarding program
About Us
Nielsen IQ is the world's leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, Nielsen IQ combined with GfK, bringing together two industry leaders with unparalleled global reach.
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