Cloud Marketing Manager

hace 2 semanas

Madrid, Madrid, España Amazon A tiempo completo

About Us

Amazon Web Services (AWS) is the world's most comprehensive and broadly adopted cloud platform, providing a robust suite of products and services to power businesses.

We are seeking a talented Cloud Marketing Manager to lead the development, execution, and leadership of Iberia marketing programs and events. This unique opportunity allows you to play a pivotal role in our exciting and fast-growing business.

The successful candidate will be responsible for developing and implementing regional marketing initiatives that accelerate awareness and adoption of AWS's cloud computing platform, services, and solutions across Spain and Portugal.

This includes creating highly impactful local programs that drive engagement at the local level, while supporting the overarching EMEA and Global marketing programs. You will also establish a deep understanding of the customer decision journey, enabling you to create nurture programs that closely align with their needs.

As part of our team, you will build and accelerate the pipeline in the Iberia region by partnering with key stakeholders from the local sales organization, business development, and EMEA and Global marketing teams.

Your efforts will focus on elevating AWS's brand awareness across the region through a strategic utilization of events and other channels, including email, social media, web, trade shows, and corporate events.

In this role, you will oversee and execute all aspects of the AWS Experience Center in Madrid and similar extensions into other Iberia regions, including managing external vendors and agencies, allocating budget, developing programs, and extending EMEA and Global initiatives.

You will think big to deliver new ideas and creative approaches to constantly improve the customer experience of the experience center, ensuring that events are delivered on time and on budget.

Additionally, you will create reports and business review documents, including business health, KPI status, and ongoing analysis of results aimed to optimize programs and share insights and learnings across the entire customer journey.

Foster a culture of marketing innovation, built on data to measure and understand customer success, being an excellent verbal and written communicator with strong analytic and quantitative skills.

Key Responsibilities:

  • Develop and implement regional marketing initiatives that accelerate awareness and adoption of AWS's cloud computing platform, services, and solutions.
  • Create highly impactful local programs that drive engagement at the local level.
  • Establish a deep understanding of the customer decision journey to create nurture programs that closely align with their needs.
  • Build and accelerate the pipeline in the Iberia region by partnering with key stakeholders.
  • Oversee and execute all aspects of the AWS Experience Center in Madrid and similar extensions into other Iberia regions.
  • Think big to deliver new ideas and creative approaches to constantly improve the customer experience of the experience center.
  • Create reports and business review documents, including business health, KPI status, and ongoing analysis of results.

Requirements:

  • 5+ years of professional marketing experience across campaigns, operations, and programs, preferably in a B2B environment.
  • Proven track record of successfully executing high-impact marketing campaigns, events, and programs utilizing digital marketing channels.
  • Experience with marketing technologies, MarTech stack, including marketing automation (Marketo), CRM (Salesforce.com), social media platforms, data analysis, and reporting tools.
  • Strong project management skills with the ability to manage multiple priorities and make things happen in a fast-paced, dynamic environment.
  • Fluency in Spanish and English is mandatory.

Salary: €60,000 - €80,000 per year, depending on experience.

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