Trade Marketing Strategist
hace 4 días
We are a leading company that makes a real impact on the world. Our products are used by 3.4 billion people in over 190 countries every day.
About UsWe believe that doing business the right way drives superior performance. Our purpose is to make sustainable living commonplace, and we strive to create a better business and a better world. We offer a unique career journey, grounded in our inclusive, collaborative, and flexible working environment.
About the RoleThis role is designed for individuals who are passionate about trade marketing and want to lead the growth of the out-of-home market. As a Trade Marketing Manager (Away From Home), you will be responsible for defining the annual plan for categories tailored to the RTM type of the out-of-home market.
Main Responsibilities- Defining the annual plan for the categories tailored to the RTM type of the out-of-home market with a primary focus on distributors and Cash & Carry.
- Designing and developing action plans that include segmentation and action plan by RTM type, definition of priority assortment (suitable products and formats), and promotional policies.
- Developing a strategy to maximize the distributor's execution and their sales force.
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